Restaurant.com and Cash Mobs Founder Team Up to Launch Dish Mobs Dining Events
Dish Mobs Community Events Filling Tables and Supporting Independently Owned Restaurants - September 24 - October 7, 2012
ARLINGTON HEIGHTS, Ill., Sept. 18, 2012 /PRNewswire/ -- Each year, Restaurant.com helps to fill nearly 5.5 million tables at independently owned restaurants nationwide. To further the company's goal of supporting locally owned eateries, Restaurant.com has partnered with Cash Mobs founder Andrew Samtoy, to launch Dine Local Dish Mobs – a national event encouraging restaurant goers to dine at local, independently owned restaurants. From September 24 through October 7, Restaurant.com is encouraging consumers to patronize independently owned businesses and will be hosting Dish Mobs events in select markets prompting supporters to dine at a chosen local restaurant in their community.
"Restaurant.com has been helping independently owned restaurants thrive since 1999," said Restaurant.com President and Chief Marketing Officer, Christopher Krohn. "And for two weeks, we are asking consumers nationwide to join us in our mission to help communities prosper by visiting a great locally owned restaurant as part of our Dish Mobs events inspired by Andrew Samtoy's popular Cash Mobs events."
Lauded by thousands, Andrew Samtoy's Cash Mobs concept began in 2011 and encouraged community members to get together and spend money at independently owned businesses in their local communities. The Dish Mobs event concentrates Cash Mobs' goodwill on locally owned restaurants, helping them thrive and consumers finding neighborhood gems and community favorites.
National Dish Mob Events: September 24 – October 7
From September 24 through October 7, Restaurant.com and Andrew Samtoy are joining forces to invite all of America to dine local and will be hosting five designated Dish Mobs events in Chicago, Cleveland, Minneapolis, St. Louis and Denver. Organized by local community members, Restaurant.com will invite the community to gather at a local restaurant to show their support, fill tables, have a great meal and help the business and local community prosper. Restaurant.com and Samtoy will communicate the importance of dining local via a multi-channel approach including traditional and social media outreach as well as organized on-the-ground word-of-mouth via the Cash Mobs' existing network.
"Every day Restaurant.com does its part to fill tables at independently owned restaurants nationwide giving consumers a great deal and the restaurant a financial boost," said Andrew Samtoy, founder of Cash Mobs. "Teaming up gives us the ability to extend that reach and rejuvenate local restaurants. Through social media and word-of-mouth, we hope the camaraderie can spread to communities in other cities, too."
Participating in Dine Local Dish Mobs is also a delicious way to discover a great new restaurant, the best local bartender or the most decadent dessert just minutes from home.
For more details on the Dine Local Dish Mobs' local events and locations, visit Restaurant.com on Facebook from September 24 through October 7. To learn more about the Dine Local Dish Mobs campaign, visit The Dish on www.restaurant.com and http://thedish.restaurant.com.
Restaurant.com is the trusted and valued source connecting restaurants and diners nationwide. The company offers savings at more than 18,000 restaurants nationwide with more than 45,000 gift certificate options. Restaurant.com brings people together to relax, converse and enjoy well-prepared and served meals at affordable prices. To date, Restaurant.com customers have saved more than $500 million through the gift certificate program. Restaurant.com has operated since 1999 and is based in Arlington Heights, Ill.
About Cash Mobs
Cash Mobs is not a political or social organization, a corporation, a movement or meant to be an answer to economic crisis. By and large, those that organize Cash Mobs are simply individuals trying to make a positive impact on the businesses in their communities.
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