INDIANAPOLIS, Nov. 4, 2015 /PRNewswire/ -- Following its successful launches in Atlanta with BP and New Mexico with Alon 7-Eleven, GreenPrint LLC, creator of the first reduced emission gasoline, announces Midwest expansion through a partnership with Ricker's. The companies have teamed up to introduce a Reduced Emissions Fuel Program across 32 Ricker's convenience stores in Indianapolis, Ind.
The turnkey sustainability program reduces consumers' tailpipe emissions through GreenPrint's proprietary platform and investments in local, regional, and global certified carbon reduction projects to sequester carbon dioxide out of the atmosphere. Unlike other alternative fuel products, GreenPrint's program requires no new software, hardware, or new tanks or equipment that would require capital expense and installation. Instead, consumers with existing traditional vehicles pump the same high-quality Ricker's fuel as always and now are 'green.' With previous launches, the program has been proven to drive incremental volume, loyalty, and sales for participating retailers.
"Consumers vote with their wallets and they're increasingly choosing to direct their business to companies who give back and support their community and the environment. That's why thought leaders like Quinn and his team at Ricker's are choosing to launch our program," shares Peter Davis, Founder and CEO of GreenPrint. "We're thrilled to begin our partnership with Ricker's, as they are committed to bringing sustainability to their consumers and a true competitive differentiator to their locations."
Every time a customer pumps a gallon of fuel at a Ricker's station in Indianapolis, GreenPrint will calculate the vehicle's tailpipe emissions and invest in projects to reduce those emissions in the atmosphere by up to 30 percent. The program will plant trees in local parks and greenscapes to beautify the community and provide other social and environmental benefits in and around Indianapolis.
"Since its founding, Ricker's has had a strong lasting commitment to serve and support our community, our customers, and our people," states Quinn Ricker, CEO of Ricker's. "We are excited to partner with GreenPrint who aligns with our values and launch a program to foster goodwill and give back to the community that we serve. I am excited that we will be planting trees and protecting the environment while at the same time building loyalty and goodwill for our business."
For additional information on the Reduced Emissions Fuel Program and a store locator, visit www.greenprintcorp.com or find participating locations currently listed on the Gas Buddy app when you see the green leaf.
Headquartered in Anderson, Ricker's mission is to be the upscale convenience store of choice in Indiana. Ricker's was founded in 1979 by Jay and Nancy Ricker in Middletown, Indiana. Ten years later, they purchased the company's first convenience store. Since its inception, Ricker's has grown to include more than 54 high-end convenience stores, which employ more than 800 Hoosiers. Ricker's prides itself on clean stores, a friendly environment and staff, and its famous "RickerPop" fountain drinks.
Headquartered in Atlanta, GreenPrint is the world's leading innovator of carbon neutral fuel solutions. GreenPrint enables consumers to drive their cars, heat their homes, and live their everyday lives without leaving a carbon footprint. The company's patent-pending solutions also provide municipal and commercial fleet managers and petroleum retailers the ability to build goodwill, enhance brand loyalty, and/or increase market share.
For more information visit http://www.GreenPrintCorp.com.
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