DALLAS, June 18, 2013 /PRNewswire/ -- Rochon Capital Partners, Ltd. said that it is making an equity contribution to CVSL Inc. ("CVSL") equivalent to the 32.5 million shares of common stock issued in connection with the conversion in full of the convertible note that was delivered as part of CVSL's acquisition of The Longaberger Company. In keeping with CVSL Chairman John Rochon's policy of avoiding dilution, this equity contribution ensures that the total number of outstanding shares will be the same as immediately before the note conversion, resulting in no dilution of existing shareholders upon completion of the equity contribution.
About Rochon Capital Partners:
Rochon Capital Partners (RCP) is the controlling shareholder of CVSL Inc. It acquired CVSL in September, 2012 and announced a strategy of making acquisitions in the direct selling and micro enterprise industries. The first such acquisition, The Longaberger Company, was made in March, 2013. RCP is controlled by long-time direct selling industry leader John Rochon, who is chairman of CVSL Inc.
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SOURCE CVSL Inc.