NEW YORK, Jan. 3, 2013 /PRNewswire/ -- 'Will I Be Able to Read?' is the question that someone diagnosed with macular degeneration, glaucoma, retinitis pigmentosa, or other eye diseases always asks. Lighthouse International, the leading nonprofit organization fighting vision loss through prevention, treatment and empowerment, is showcasing their advertising campaign in a display window in Rockefeller Center, donated by EHE International. The 180" wide x 83" high display will be in Rockefeller Plaza from January 3rd to January 31st.
The campaign's focus is to let those with vision loss, as well as their families, caregivers, and loved ones, know that there is help, hope and resources available to enhance their quality of life and enable them to live safely and independently. Lighthouse International offers many services and programs that help people of all ages overcome the challenges of vision loss.
The window was donated by EHE International, a recognized leader in preventive medicine.
"EHE International is happy to donate the window in Rockefeller Center for the month of January to Lighthouse International. Together we hope to enlighten, inform and raise awareness about vision loss and empower those living with vision loss and their caregivers through the resources available at Lighthouse International," said Deborah McKeever, President of EHE International.
Lighthouse International programs and services include:
- Low vision exams by expert eye doctors and visual aids to help maximize remaining vision.
- Instruction and guidance on accessible technology.
- Rehabilitation services to restore safety and independence for people whose diminished
sight puts them at risk of injury, job loss and other disabling consequences.
- Social services to help with the emotional and life-altering challenges of vision loss.
- Music school — the only community music school for people with vision loss in the US — offering accessible instruction and a music technology center.
- Pre-school for children who are visually impaired learning alongside peers who are sited.
- Advocacy on behalf of people with vision loss both nationally and internationally.
The Lighthouse relies on the generosity of individuals, corporations, organizations and foundations to support programs and services. "This is a wonderful and generous opportunity to let New York, and all those who are visiting, know that Lighthouse International is there for those who need our services," said President and CEO Mark G. Ackermann. "We thank EHE International for this thoughtful donation to help get our message out there, that vision loss can be prevented."
About Lighthouse International
Founded in 1905, Lighthouse International is a leading non-profit organization dedicated to fighting vision loss through prevention, treatment and empowerment. It achieves this through clinical and rehabilitation services, education, research and advocacy. For more information about vision loss and its causes, contact Lighthouse International at (800) 829-0500 or visit www.lighthouse.org.
About EHE International
Since 1913, EHE International has been the recognized leader in preventive medicine. Its clinical protocols are specifically designed for early detection of preventable disease and associated rick factors, supported by robust personal coaching and health management tools and resources. EHE International is the oldest and largest preventive medicine specialist and its clinically based educational and social engagement platforms are the preferred choice among America's leading employers. For more information, visit www.eheintl.com
SOURCE Lighthouse International