Rug Doctor® Announces Continued Support of the ASPCA®

Consumer Purchases through December Benefit Animal Welfare

PLANO, Texas, Oct. 1, 2013 /PRNewswire/ -- As part of a year-long commitment to support the fight against animal cruelty, Rug Doctor, the leading manufacturer of do-it-yourself deep cleaning rental machines and products, today announced its second round of coupons to directly benefit the ASPCA® (The American Society for the Prevention of Cruelty to Animals®), the first animal welfare organization in North America.

Through its "Rug Doctor to the Rescue" program (#RDToTheRescue), which launched in May, Rug Doctor has committed $100,000 to the ASPCA through the sale of its pet cleaning products.

From Oct. 1 through Dec. 31, 2013, Rug Doctor will donate $1 to the ASPCA for each redemption of specially marked coupons for Pet Formula Carpet Cleaner and Urine Eliminator™. The coupons offer consumers savings of $3 off the purchase of Pet Formula Cleaner and $2 off the purchase of Urine Eliminator. Both Rug Doctor products are specifically designed for pet owners to help remove pet odors and stains on carpet and upholstery.

"A large percentage of both our employees and customers are pet parents, and we're proud to join with them to help support the ASPCA," said Walter Haug, vice president of marketing at Rug Doctor. "We've had a very positive response during the last several months from consumers who are as passionate about supporting the ASPCA's mission as we are. Together, we can bring more awareness to this worthy cause and raise funds for the animals that need it most."

"We are grateful for Rug Doctor's support that will allow its customers to do good while they shop," said Elysia Howard, vice president of marketing and licensing for the ASPCA. "The 'Rug Doctor to the Rescue' program will directly impact our work nationwide helping animals in need."

For additional information on Rug Doctor machines and products, visit: http://rugdoctor.com. For additional information on the ASPCA, visit: http://aspca.org/.

About Rug Doctor
Rug Doctor cleaning systems have earned the prestigious Platinum Seal of Approval from the Carpet and Rug Institute. The company rents more than four million machines annually through retail outlets in the U.S. Rug Doctor markets solutions including: Oxy-Steam® Carpet Cleaner, Pet Formula Carpet Cleaner, Hi-Traffic Pre-Treatment, Urine Eliminator, Spot & Stain Remover, Odor Remover and Oxy-Steam® Upholstery Cleaner. For more information, please visit http://rugdoctor.com; also, look for us on Facebook and follow us on Twitter.

CONTACT:
Lindsay Stout
Edelman
Lindsay.Stout@Edelman.com
214-443-7586

Lauren McCann
Rug Doctor
Lauren.McCann@Rugdoctor.com
972-673-1400

SOURCE Rug Doctor