LOS ANGELES, Aug. 8, 2011 /PRNewswire/ -- Motor Press Guild (MPG), the largest automotive media association in North America, is delighted to announce Saab President and COO Timothy Colbeck as the guest speaker at the next MPG luncheon at The Proud Bird restaurant in Los Angeles on Tuesday, August 9, 2011, from 11:30 a.m. to 2:00 p.m.
Colbeck will focus on Saab's business strategy following its departure from General Motors and acquisition by Dutch niche carmaker Swedish Automobile, along with insight on why he joined Saab during such a tumultuous period in the company's history.
"The automotive industry has its eye on Saab as it navigates through these tough times," said Laura Burstein, Motor Press Guild President. "As members of the press, we look forward to Mr. Colbeck's presentation and his take on what will become of Saab's future."
Colbeck's remarks will provide MPG members with greater detail on why Saab had to recently stop production, and also highlight what the company is doing to avoid such drastic circumstances again. "We are convinced that we are coming out of this crisis stronger than ever before, while at the same time realizing that we have to work hard to regain the lost confidence in the marketplace," said Timothy Colbeck, President and COO, Saab Cars North America.
Colbeck joined Saab Cars North America in May 2011. Previously he was with Subaru Cars North America for nearly 25 years, including his last post as Senior Vice President of Sales, where Colbeck helped to achieve some of Subaru of America's largest sales records and greatest market share.
The Los Angeles-based Motor Press Guild (MPG) is the largest automotive media association in North America with more than 700 members. This non-profit trade guild is dedicated to promoting professionalism in automotive journalism through education and information exchange. Members include journalists from print, broadcast, and online outlets as well as public relations representatives, consumer groups, and governmental bodies tied to the automotive industry. The organization hosts regular meetings featuring key figureheads in the auto industry and is widely recognized for its annual Dean Batchelor Award program and annual industry MPG Track Day.
For more information on the Motor Press Guild, please visit our website (www.motorpressguild.org), Facebook page or Twitter feed (@MotorPressGuild). For media inquiries please contact our Publicity Chair Mike Caudill with DRIVEN Public Relations at 951-719-1040 or firstname.lastname@example.org
SOURCE Motor Press Guild