Sabra Inspired by Asian Flavor for Newest Garden Variety Hummus
Asian Fusion Hummus Available Nationwide
WHITE PLAINS, N.Y., Oct. 25, 2012 /PRNewswire/ -- Sabra Dipping Company, the country's leading hummus manufacturer, today introduced a new flavor of its Garden Variety hummus, Asian Fusion. Inspired by the tradition of Asian cuisine, Asian Fusion hummus brings two culinary worlds together, uniting ginger and sesame flavors with rich hummus. The new variety will be available this month in stores nationwide with more Garden Variety flavors to follow next year. Two other Garden Varieties, Tuscan Herb and Southwest, were released earlier in 2012.
"We often get asked how we come up with our flavors," said Greg Greene, Sr. Manager, Sabra. "Asian fusion was inspired by the ingredients of our classic hummus recipe which includes, tahini, made from sesame seeds. We thought, what flavors compliment sesame? Ginger and fresh veggies, of course! And so Asian Fusion was born."
As with all of Sabra's products, the new hummus flavor is made from the freshest ingredients, this time with the addition of authentic Asian flavors. The Asian Fusion hummus features the bold flavors of ginger and sesame, topped with crunchy carrots and peppers that compliment the traditional flavors of Sabra's smooth hummus.
The new flavor will join Sabra's family of almost 20 hummus flavors, salsas, guacamoles and Greek yogurt vegetable dips.
More flavors of Garden Variety hummus will be introduced in 2013. All varieties of Sabra Hummus are gluten free and certified kosher.
For more information about Sabra's new products, please visit www.sabra.com.
About Sabra Dipping Company, LLC
Sabra Dipping Company, LLC is a leader in the refrigerated dips and spreads category and producer of America's top-selling hummus. Sabra's award-winning hummus, available in more than a dozen flavors, and a wide range of authentic, healthy and vegetarian dips and spreads can be found nationwide in club stores, supermarkets, specialty retailers and through food service. Sabra operates a silver LEED certified factory in Virginia, and in 2011 received an A-Classification from the British Retail Consortium (BRC) audit board for food safety for its California plant. Visit Sabra at www.sabra.com, on Twitter at www.twitter.com/sabra and on Facebook at www.facebook.com/sabra.
SOURCE Sabra Dipping Company, LLC
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