Safeway Receives Department of Defense Freedom Award Company Cited for its Service and Support for Employees in the National Guard and Reserve

PLEASANTON, Calif., June 25, 2013 /PRNewswire/ -- Safeway Inc. (NYSE: SWY) has been selected to receive the 2013 Secretary of Defense Employer Support Freedom Award, the nation's highest honor given to employers for exceptional support of National Guard and Reserve employees. Employer Support of the Guard and Reserve (ESGR), an office of the Department of Defense, announced the award recipients today.

(Logo: http://photos.prnewswire.com/prnh/20130625/SF38175LOGO)

Safeway is one of six large companies to be honored with the prestigious Freedom Award. Nine other award recipients are small- to mid-sized businesses or public-sector employers. The recipients, who were chosen from a pool of nearly 3,000 nominated private and public sector employers, were selected for their demonstrated programs, policies and achievements in support and hiring members of the National Guard and Reserve.

"I commend and thank the 15 recipients of the 2013 Secretary of Defense Employer Support Freedom Award for providing exceptional support to our Citizen Warriors," said Defense Secretary Chuck Hagel. "So many of our Nation's employers are finding ways to contribute to our Nation's security, but these employers stand out for their commitment to our Guardsmen and Reservists. They have the gratitude and thanks of the entire Department of Defense."

"Providing employment opportunities and training to our men and women in uniform and veterans are among the most important public services we perform," said Safeway's President and Chief Executive Officer, Robert Edwards. "We are honored to be among a select group of private and public sector organizations who can now call themselves Freedom Award recipients."

Safeway has a long history of commitment to men and women in the military. The company was among the first employers to commit (more than 10 years ago) to cover the pay differential and extend full benefits to employees in the Reserve and National Guard called to active duty.  Safeway continues to provide this benefit. The company has aggressively responded to the need for employment with returning veterans through its Junior Military Officer and Non-Commissioned Officer (JMO/NCO) Program.  In 2012, Safeway hired nearly 1,500 veterans with over 1,300 of them hired into the company's retail stores. Safeway has also committed to hiring at least another 1,500 veterans by the end of 2013. While the majority of Safeway's Store Managers and Assistant Managers are promoted from its internal ranks, the company's Human Resources team recognized the untapped talent pool in the military.

"We saw an opportunity to recruit new kinds of leaders who will become an important and critical part of our future," said Larree Renda, Safeway Executive Vice President.  "Our JMO and NCO recruiting program officially launched in 2010. We accept applicants who have been officers or non-commissioned officers in the military and place them in an accelerated leadership program."

Graduates qualify for Store Manager and Assistant Manager jobs and a range of other manager-level positions in the distribution and backstage departments at Safeway.  The 41-week intensive training program includes a combination of on-the-job training, mentoring, classroom seminars, job shadowing and independent study, as well as participating in numerous department and key leadership strategy sessions.  At the end of the program, participants are qualified to hold a number of leadership positions, including Store Manager and Warehouse Superintendent.

In addition to Safeway's JMO/NCO program, Safeway's Retail Military Recruiting efforts were launched in 2012 to increase efforts in hiring veterans of all backgrounds into our retail store environment.

In 2011, the company launched an annual Veterans Day weekend fundraiser. To date, Safeway has collected and donated more than $2 million to benefit the Wounded Warrior Project and other organizations that help veterans recover from service-related injuries and/or return to the civilian workforce. Our various divisions also participate in local fundraisers and community service initiatives to support our country's heroes. These programs are in addition to ongoing commitments to continue full benefits for Safeway employees who are called to active duty, and to ship care packages — more than 2,000 to date — to soldiers overseas. 

The 2013 Freedom Award recipients will be honored at the 18th annual Secretary of Defense Employer Support Freedom Award ceremony in Washington, D.C. on September 26, 2013.

About Safeway www.Safeway.com
Safeway Inc. is a Fortune 100 company and one of the largest food and drug retailers in North America, based on sales. The company operates 1,638 stores in the United States and western Canada and had annual sales of $44.2 billion in 2012. The company's common stock is traded on the New York Stock Exchange under the symbol SWY.

About ESGR and the Freedom Award
The Freedom Award was instituted in 1996 under the auspices of ESGR to recognize exceptional support from the employer community. In the years since, 175 employers have been honored with the award. ESGR develops and maintains employer support for Guard and Reserve service. ESGR advocates relevant initiatives, recognizes outstanding support, increases awareness of applicable laws, and resolves conflict between service members and employers. Paramount to ESGR's mission is encouraging employment of Guardsmen and Reservists who bring integrity, global perspective and proven leadership to the civilian workforce.

CONTACT: Teena Massingill, 925-467-3810
                   Teena.Massingill@Safeway.com

SOURCE Safeway Inc.



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