Sales Veteran Lou Giocondo Named Vice President of Sales, Motorsport.com
MIAMI, Nov. 10, 2014 /PRNewswire/ -- Motorsport.com, the leading source of worldwide motorsports news content and information, today announced that Louis J. Giocondo III will join the company as its vice president of sales, effective Nov. 17. Mr. Giocondo assumes the role after having served for the last 14 years as the vice president of sales for duPont REGISTRY where he specialized in direct response marketing for luxury, exotic, and collectible automobiles as well as a wide array of other luxury and high-end goods and services.
Giocondo, 38, will oversee Motorsport.com global digital sales initiatives working closely to ensure that they continue to utilize the company's centralized resources and opportunities. He will leverage the company's unique digital assets and extensive reach to create innovative international, national and local advertising campaigns and programs with key advertising and marketing partners.
"Lou is an dynamic sales veteran with extensive automotive sales and marketing experience and he will be an integral part of our team as we continue to further capitalize on our company's digital assets," said Eric Gilbert, co-founder and vice president of operations, Motorsport.com. "His tenure and contributions in the digital sales industry will be instrumental in helping to establish cutting-edge ways for advertisers to reach their audience."
"Demand for digital motorsports content has never been greater and it continues to capture the imaginations of the ad industry," said Giocondo. "Joining Motorsport.com is a unique opportunity to leverage my experience in digital advertising with a company that has such an unprecedented reach, scale and promotional power. Motorsport.com has the best technology, including its 360-degree broadcasting technology from its sister company, 360Racing.com, to offer a platform to marketing and advertising partners like no other company."
About Motorsport.com
Established in 1994, Motorsport.com is an award winning, cutting-edge technology company featuring a world-class digital distribution and interactive multimedia. Based in the Miami (Fla.) Design District, Motorsport.com is the global leader for online motorsports news content, in-depth, up-to-the-minute coverage on the full spectrum of motor racing which includes over 450,000 news articles and the largest motor racing photo database in the world.
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SOURCE Motorsport.com
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