SAN FRANCISCO, May 23, 2016 /PRNewswire/ -- Salesforce [NYSE: CRM], the world's #1 CRM company, today announced that for the fourth consecutive year it has been named the #1 CRM software provider in Gartner Inc.'s latest worldwide CRM market share report, entitled "Market Share Analysis: Customer Relationship Management Software, Worldwide, 2015."1 Based on CRM revenue in 2015, Salesforce achieved greater total revenue and market share growth than any other top 10 CRM vendor. Salesforce also has the largest market share in the Sales and Customer Service and Support Markets based on 2015 total worldwide software revenue.2
Comments on the News
"A transformational shift is taking place in every industry, making the customer experience the new competitive differentiator," said Alex Dayon, president and chief product officer, Salesforce. "Our leadership in CRM market share validates the unparalleled ability of the Salesforce Customer Success Platform to empower companies to transform their customer relationships through delivering exceptional experiences."
The Salesforce Customer Success Platform
Salesforce has been on a continuous journey for the last 17 years to completely re-imagine CRM for the digital era. Powered by the latest cloud, social, mobile, data science and IoT technologies, the Salesforce Customer Success Platform brings together groundbreaking cloud solutions for sales, service, marketing, community, analytics, apps and IoT that enable companies to connect their customers in entirely new ways.
In 2015, the company launched the new Salesforce Platform—Salesforce Lightning, a powerful multi-tenant, next-generation metadata platform that provides a consistent, modern user experience across any device. With the Salesforce Lightning App Builder, business users and developers can quickly and easily build apps, and the thriving Lightning Ecosystem provides customers with a broad array of third-party apps and components for everything from financials to human resources, fully integrated with Salesforce.
- Gartner, Market Share Analysis: Customer Relationship Management Software, Worldwide, 2015 Joanne M. Correia, et al., May 12, 20161.
- Gartner, Market Share: All Software Markets, Worldwide, 2015, March 31, 20162
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Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Salesforce, the Customer Success Platform and world's #1 CRM company, empowers companies to connect with their customers in a whole new way. For more information about Salesforce (NYSE: CRM), visit: http://www.salesforce.com.
Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on theNew York Stock Exchange under the ticker symbol "CRM." For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.
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