Samsung's Note 7 crisis: The page is turning for the South-Korean brand
NEW YORK, Nov. 2, 2016 /PRNewswire/ -- The recent crisis Samsung was confronted to had an important financial impact for the tech giant but in terms of image, it seems to have overcome the tsunami, a Reportlinker Insight survey says.
Recent updates:
1. Samsung is already working on its S8.
2. Samsung sacrificed its Note 7 to save the company.
3. Samsung is still No.1 smartphone vendor.
Reportlinker Insight published a survey to answer two questions:
1. How do US citizens perceive the Samsung's Note 7 fiasco?
2. How are other phone manufacturers impacted by this crisis?
Results:
1. Even with the Samsung's Note 7 crisis, the safety of their smartphones is not a concern for a large majority of US respondents (84%).
2. Even though its profits fell, the brand is strong. Samsung's customers are still loyal: for their next phone purchase, more than the three quarters of them (86%) would consider Samsung.
3. Former Samsung's customers would go instead to its biggest competitor in order to buy their next phone. Apple may be the biggest winner of Samsung's fiasco.
Read the full report here:
http://www.reportlinker.com/insight/samsungs-note-7-crisis.html http://www.reportlinker.com/insight/home-ownership-dilemma-desirable-yet-elusive-for-millennials-2.html
Download creative common licensed infographics to illustrate your article here:
http://www.reportlinker.com/insight/category/images
Contact igu@reportlinker.com if you wish to receive the raw data.
________________________
http://www.reportlinker.com/insight/the-american-dream-of-owning-a-home.html
About Reportlinker Insight:
Reportlinker Insight combines analysis and exclusive investigations.
We cover innovations, social and economics megatrends to understand the world of tomorrow. For more information, please visit http://www.reportlinker.com/insight/.
Media contact:
Intissar Guettou
T: +1 347 903 1913
SOURCE Reportlinker
Related Links
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article