LOS ANGELES, Oct. 25, 2016 /PRNewswire/ -- Disruptive Restaurant Group, a subsidiary of sbe, the Los Angeles-based leading lifestyle hospitality company, announced today the international expansion of its award-winning Mediterranean restaurant, Cleo, to the Middle East in partnership with leading international franchise operator M.H. Alshaya.
Fifteen Cleo locations will come to market starting 2017 in sought-after Middle East destinations including the United Arab Emirates, Qatar, Saudi Arabia, Egypt, Bahrain and Kuwait.
"This latest announcement marks a major milestone for Disruptive Restaurant Group, our recently launched subsidiary that has made a quick ascent in the F&B industry," said Sam Nazarian, sbe Founder and CEO. "We are delighted at this rapid expansion of one of our most popular restaurant brands and look forward to bringing Cleo to a global audience."
The global plans follow Disruptive Restaurant Group's successful partnership with M.H. Alshaya on the expansion of Los Angeles-based Katsuya in the Middle East, another award-winning Disruptive Restaurant Group brand. Katsuya opened two locations in Kuwait in 2014. Six more Katsuya locations are scheduled to open by 2017 in Doha, Dubai and Cairo.
"Our growth abroad showcases our ability to develop relevant culinary concepts with strategic partners that have the power to become global mainstays," said John Kolaski, President of Disruptive Restaurant Group.
Created by acclaimed culinary partner Chef Danny Elmaleh, Cleo's cuisine is drawn from a variety of influences and showcases a modern twist on the ingredients and cultures of the eastern and southern Mediterranean. Disruptive Restaurant Group currently operates three Cleo restaurants at The Redbury Hollywood, SLS Las Vegas and The Redbury South Beach hotels. A fourth location, Cleo's first standalone restaurant, opened this fall in L.A. LIVE, a sports and entertainment district in downtown Los Angeles. In 2017, three more locations will open in New York, Chicago and the Bahamas.
About Disruptive Restaurant Group:
Disruptive Restaurant Group is the leading restaurant company devoted to the development of visionary concepts and award-winning culinary experiences. A subsidiary of leading lifestyle hospitality company, sbe, Disruptive Restaurant Group incubates and operates globally renowned culinary brands. The company's critically-acclaimed restaurants include Katsuya, Cleo, The Bazaar by José Andrés, Hyde Kitchen + Cocktails, and Umami. For more details, please visit sbe.com/restaurants.
sbe is a leading lifestyle hospitality company that develops, manages and operates award-winning hotels, restaurants and nightclubs. Through exclusive partnerships with cultural visionaries, sbe is dedicated to delivering the best in service, design, culinary programming, and entertainment. Already a proven leader in the hospitality and real estate industries, sbe has more than 100 properties currently operating or in development, and is expanding several of its flagship brands including SLS, Hyde and The Redbury, both nationally and internationally. The company will debut a new slate of hotel and residence properties in 2016, including the recently announced Hyde Hotel & Residences and SLS LUX Hotel & Residences. SLS Hotel & Residences will represent over 3,900 hotel rooms and 1,600 residences worldwide by 2019. In addition to its distinctive hotels, sbe's world-renowned restaurants and lounges include Katsuya, The Bazaar by José Andrés and Hyde Lounge. Founded in 2002 by Executive Chairman and CEO Sam Nazarian, sbe is a privately held company. More information about sbe can be obtained at www.sbe.com or by downloading the sbe App.
Rubenstein Public Relations
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