ATLANTA, Nov. 30, 2016 /PRNewswire/ -- SCARCI Italian Resort Wear is introducing to the market the first Italian clothing line to feature a modern U.S. Fit.
"Most distinguished American men want to wear designer European clothing but can't because of the unique fit. When I talk to Americans about our Italian clothing, the first response is usually 'I can't wear that.' With SCARCI's clothing, that is no longer true," said Kevin Swan, Vice President, SCARCI.
SCARCI, which also carries the traditional Italian Fit, designed their U.S. Fit clothing line with the vision of being able to provide Americans with high quality Italian craftsmanship in sizes built for Americans. The phrase "Made in Italy" is synonymous with slim fitting, luxury quality and impeccable craftsmanship. All of SCARCI's clothing is Made in Italy and instinctively puts quality craftsmanship at the forefront of their business to follow in the footsteps of what the Italian fashion industry has built for generations.
SCARCI Italian Resort Wear was conceptualized in 2013. After years of research, testing fabrics, designing, traveling Italy in search for the most talented factories and luxury fabrics, the brand launched in July 2016 during New York Men's Fashion Week. Swan said, "We didn't want to rush any part of the process in designing a luxury clothing line. We made every decision very carefully and spent those years making our vision come to life." SCARCI's fashion designer, creative team, CEO and executives work out of an office in Atlanta and also operate a secondary office in Italy.
SCARCI focuses on exclusive textures and fabrics with creative yet classic designs. Each of SCARCI's designed, ready-to-wear, resort collection garments have been constructed and developed specifically to showcase fashion forward Italian style but with a classic feel. This makes SCARCI's collection one of longevity, ensuring it is relevant in a consumer's wardrobe for decades to come. SCARCI's clothing is available to purchase on www.scarci.com.
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SOURCE SCARCI Italian Resort Wear