See How FitnessTech Continues its Growth Trajectory to a Multi-Billion Industry at FitnessTech Summit, CES® 2016

Household Names from Under Amour to Fitbit Join First-Timers Weight Watchers and Kuaiwear

04 Nov, 2015, 07:07 ET from Living in Digital Times

NEW YORK, Nov. 4, 2015 /PRNewswire/ -- Household ownership of wearable fitness trackers more than doubled from 2014 to 2015, according to CEA research.*  The number of innovators featuring the latest in fitness technology at CES® 2016 will increase 30 percent over the 2015 show. Innovations will be showcased across the show floor, at the FitnessTech Summit, the Fitness & Technology Marketplace, presented by Living in Digital Times, and a thought leadership conference. The FitnessTech Summit will be held on January 6, 2016 at the Venetian, Level 4, Lando 4303. The Fitness & Technology Marketplace will be located at the Sands Expo from January 6-9, 2016. You can register for the conference sessions by visiting here.

"The fitness world represents the bleeding edge of how technology, from wearables to augmented and virtual reality training, is evolving," stated Julie Sylvester, producer of the FitnessTech Summit.  "We've invited the movers and shakers of the industry, both well-established fitness companies and the new players who have created the fitness technology industry, to show you where fitness and health is heading in 2016."

"FitnessTech shows us a couple of things about growing an industry. First, there's an insatiable drive for variety, options and features as these devices get smarter and more personalized. Second, that companies who were unknown in the tech world just a few years ago have created entire ecosystems of innovation," stated Robin Raskin, founder and president, Living in Digital Times. 

Highlights of the FitnessTech Summit session include:

  • Fitness Trackers: Evolution and Adaptation: How have these devices embedded themselves in our lifestyle and which markets are serving them best?
  • Integrated Solutions:  Learn how devices have morphed into complete ecosystems for fitness, health, nutrition and the workplace.
  • Move Over Step Counters: Counting steps are no longer enough.  3D pressure sensors, smart fabrics, breath analysis and 005 type injections are providing real time insight into everything from sleep to eating habits.
  • Connecting the Dots: As the accumulation of fitness data proliferates and the benefits become increasingly obvious, what are the challenges preventing the seamless integration into one's increasingly complex lifestyle?
  • Victory & Technology: VR training, smart fabrics, high performance sports training devices, corporate wellness solutions-  a taste of what's to come.

Companies participating in the FitnessTech Summit and exhibiting within the Fitness & Technology Marketplace include Fitbit, Polar, iFit, LifeQ, Under Armour, Wahoo Fitness, Adidas, AfterShokz, Valencell, Vert and Weight Watchers, as well as new players such as Lose It!, ShotTracker, Piq and LevL..

For a complete list of speakers and exhibitors, please visit the lineup here.

Keep up on the latest news from FitnessTech Summit by following @CESFitnessTec on Twitter.  Join the conversation online with hashtag #FitTechCES.

Tweet this: See How Tech is Changing Views on #Fitness, Health & Nutrition @CESFitnessTec during #CES2016! Details: http://bit.ly/1KFjRbc #FitTechCES

* 17th Annual CE Ownership and Market Potential Study / May 2015

About Living in Digital Times
Founded by veteran technology journalist Robin Raskin, Living in Digital Times brings together the most knowledgeable leaders and the latest innovations impacting both technology and lifestyle.  It helps companies identify and act on emerging trends, create compelling company narratives, and do better business through strong network connections.  Living in Digital Times produces technology conferences, exhibits and events at CES and other locations throughout the year by lifestyle verticals.  Core brands include Digital Health Summit, FitnessTech, Baby Tech, Kids@Play, FamilyTech Summit, TransformingEDU, MommyTech TV, Beauty Tech, Wearables and FashionWare runway show, Mobile Apps Showdown, Last Gadget Standing, Robots on the Runway and the KAPi Awards.  The company also works with various foundations and manages the Appreneur Scholar awards program for budding mobile entrepreneurs, as well as the 10 Under 20: Young Innovators to Watch awards recognizing student STEAM innovations in New York City.  For more information, visit www.LivinginDigitalTimes.com and keep up with our latest news on Twitter, Linkedin and Facebook.

About CES:
CES is the world's gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. And because it is owned and produced by the Consumer Electronics Association (CEA), the technology trade association representing the $285 billion U.S. consumer electronics industry, it attracts the world's business leaders and pioneering thinkers to a forum where the industry's most relevant issues are addressed. Check out video highlights from the 2015 CES. Follow CES online at www.CESweb.org and through social media.  

Media Contact: 
Linda Krebs
LKPR, Inc. for Living in Digital Times 
LK@LKPublicRelations.com 
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SOURCE Living in Digital Times



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