Senior Food And Consumer Packaged Goods Executive Joins inStream Leadership
Stephen Sibert to Lead Company's Rapid Growth into the Food, Consumer Goods and Retail Industries
WELLESLEY, Mass., May 5, 2015 /PRNewswire/ -- inStream today announced retail, food and consumer packaged goods industry veteran, Stephen Sibert, has joined the company as its senior vice president of sales and business development. In his new role, Mr. Sibert will lead inStream's rapid growth in providing real-time targeted marketing solutions to the retail, food and consumer goods industries.
"Stephen's leadership, knowledge and deep experience, coupled with his extensive industry network, will further enable inStream's growth as the company expands in the food, consumer goods and retail industries," said Ann Raider, CEO of inStream. "Stephen has done a great job advising our company in several areas of our growth plan and his transition onto our leadership team was a logical next step for him and inStream. His results oriented approach and leadership style make him a natural fit for our fast growing technology marketing company."
Mr. Sibert brings more than 20 years of executive leadership experience in the food, consumer goods, retail and consulting industries to inStream and he will report to Ann Raider, president and chief executive officer. Most recently, he served as a strategic adviser to inStream. Prior to his industry consulting work, he was Diamond Foods' vice president of corporate affairs and communications where he led the company's trade and government relations and corporate communications activities.
Previously Mr. Sibert served a senior vice president of industry affairs of the Grocery Manufacturers Association (GMA), a Washington, D.C. based industry trade association representing the food, beverage and consumer products companies in legislative, regulatory and trade issues. He has also held executive leadership positions for Retail Industry Leaders Association (RILA) and the U.S. Chamber of Commerce. Mr. Sibert holds a B.S. in public affairs from Indiana University.
"I am excited to join inStream at an exciting point in the company's history and look forward to working with Ann and the team to advance and expand the company's retail targeted marketing programs," said Sibert. "inStream offers the retail food and CPG sectors results and performance marketing activities and technology which drive sales and ultimately profits."
About inStream
inStream increases consumer engagement with its innovative software solution, turning the in-store or eComm/mComm consumer receipts into a powerful marketing platform. The company delivers personalized content and offers in real-time to multiple touch points based on customer-specific purchase, affinity and loyalty data. As a leader in personalized targeted marketing, inStream partners with national retailers and Fortune 100 brands to deliver real-time and relevant, targeted marketing communications on the front of printed in-store customer receipts with eye-catching graphics; delivered to their inbox within an interactive digital receipt email—viewable on any device; or pushed to mobile apps or social pages for a 360º connection to a brand's customers, enhancing the shopping experience for maximum ROI.
SOURCE inStream
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