MOUNTAIN VIEW, Calif., July 23 /PRNewswire/ -- With quality of end-user experience (QoE) assuming greater importance among service providers, the spotlight has fallen on test & measurement equipment that helps them flawlessly deliver next generation services to their consumers and retain their client base. Test & monitoring solutions give service providers a competitive edge by helping to resolve problems quickly.

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New analysis from Frost & Sullivan (http://www.testandmeasurement.frost.com), World Multiplay and Next Generation Services Test & Monitoring Equipment Market, finds that the integrated triple play test & monitoring equipment market earned revenues of $181.5 million in 2009 and estimates this to reach $ 834.5 million in 2016.

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"Fear of customer churn and increased technical support call volume with QoE concerns drive the need for monitoring solutions," says Frost & Sullivan Industry Analyst Olga Yashkova. "A holistic view of the network and end-to-end applications monitoring is absolutely necessary to deliver a positive customer experience, prevent customer churn and thereby, drive the demand for multiplay monitoring solutions."

However, considering the large number of network technologies available at present, test & monitoring solutions providers are hard pressed to support the breadth of technologies that can meet the monitoring and management needs of an application end to end, across the entire network.

With fixed mobile convergence making a splash in the market, telecom companies continue to deploy converged wire line and wireless networks that support multiple services such as voice, video, and data, over common infrastructure networks, on a single platform. This convergence is expected to make the solution more efficient and user friendly.

"Service providers see tremendous cost benefits in bundling services, as it saves time and money for both the customer and the operator," notes Yashkova. "The integrated triple play market is expected to show significant signs of recovery and witness rising demand from 2010 and the need for integrated triple play test equipment is expected to increase."

World Multiplay and Next Generation Services Test & Monitoring Equipment Market is part of the Test & Measurement Growth Partnership Services program, which also includes research in the following markets: World 40/100 Gigabit Ethernet Test Equipment Market, World Service Assurance Market, World Gigabit Ethernet and 10 Gigabit Ethernet Test Equipment Market, Market Opportunities for Test Vendors: WiMAX and LTE, World Wireless Test Equipment Market for I&M, World Wireless Test Equipment Market for R&D, and World Network Performance Monitoring and Management Solutions Market for Enterprises. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

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World Multiplay and Next Generation Services Test & Monitoring Equipment Market

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SOURCE Frost & Sullivan

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