2014

Shop Smarter with Back-to-School Savings from CVS/pharmacy ExtraCare members can earn a $5 gift card when spending $20 on everyday essentials featured in the circular during the back-to-school shopping season

WOONSOCKET, R.I., Aug. 7, 2013 /PRNewswire/ -- Just in time for the back-to-school shopping season, CVS/pharmacy® today announced a new "Classroom Gift Card" promotion that allows customers to earn gift cards when shopping for essentials at more than 7,500 locations nationwide. Starting on August 11 and ending on August 31, members of the ExtraCare program will receive a $5 CVS/pharmacy gift card after spending $20 on select items featured in the weekly circular. Participants can choose to use the gift cards they earn toward additional back-to-school purchases, or give them to the teachers in their lives to help support classroom expenses.

(Logo: http://photos.prnewswire.com/prnh/20100816/NE50800LOGO)

"We're always looking for unique ways to deliver value to families and teachers as they get ready to head back to school," said Judy Sansone, Senior Vice President of Merchandising for CVS/pharmacy. "Our Classroom Gift Card promotion offers CVS/pharmacy customers a new way to save on a wide range of back-to-school necessities available in one convenient location. Throughout the promotion, ExtraCare members can stock up on everything they need to prepare for the start of school, and receive a bonus $5 gift card to help save money on future shopping trips."

Customers can find qualifying products in the CVS/pharmacy circular beginning August 11. Products included in the promotion range from backpacks and lunch boxes to school supplies, glue and binders from many popular national brands as well as Caliber, a CVS/pharmacy exclusive line of home and office supplies. Also included are household necessities and grocery items such as peanut butter, jam, cereal, juice boxes and treats ideal for packed lunches and after-school snacks.

The full circular is accessible in-store, online at http://weeklyad.cvs.com and on Facebook at www.facebook.com/CVS. All qualifying products will be clearly marked as part of the "Classroom Gift Card" promotion. Eligible products will change each week of the promotion. Shoppers will have the opportunity to take advantage of the deal each week and may earn up to two $5 gift cards per week. The gift cards may then be used on nearly everything in the store, and can be combined with ExtraBucks® Rewards and coupons for even greater savings.

CVS/pharmacy customers save money through the ExtraCare program all year long. ExtraCare is the nation's largest retail rewards program, with more than 70 million active cardholders.  Registering is free and cardholders automatically receive two-percent back on nearly every dollar spent in the store, every time they shop, just for scanning their card. Members can also browse the circular each week to earn instant ExtraBucks® Rewards and are encouraged to stop by the ExtraCare Coupon Center in stores to receive additional personalized savings offers at the start of each shopping trip.

About CVS/pharmacy

CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE: CVS), is America's leading retail pharmacy with more than 7,500 CVS/pharmacy and Longs Drug stores in the U.S. CVS/pharmacy is reinventing pharmacy to help people on their path to better health by providing the most accessible and personalized expertise, both in its stores and online at CVS.com. General information about CVS/pharmacy and CVS Caremark is available at http://info.cvscaremark.com/.

Press Contact:
Danielle Marcus
CVS/pharmacy
T: 401.770.4745
E: danielle.marcus@cvscaremark.com    

SOURCE CVS/pharmacy



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