SHOP YOUR WAY(SM) And Make College Easy This Fall

HOFFMAN ESTATES, Ill., Aug. 3, 2012 /PRNewswire/ -- As the new school year approaches and parents face the daunting task of outfitting their college-bound student with all the dorm gear they need, SHOP YOUR WAY is offering parents peace of mind with a convenient and easy way to shop for the school year.

Nearly 85% of Americans live within 15 miles of a Sears or Kmart store and that includes college campuses. Parents can pick up versus pack up by purchasing back-to-campus items online at www.ShopYourWay.com and picking them at the Sears or Kmart closest to their campus. Alternatively, with big buys like TVs and furniture, college co-eds can take advantage of dorm room delivery and have many items delivered right to their doorstep.

In addition, as part of the newly launched Countdown to Campus Sweepstakes, SHOP YOUR WAY will award lucky students $500 in SHOP YOUR WAY Rewards Points (500,000 points) to use at either Kmart or Sears for all their college needs. Each year college students spend time and money preparing to go back-to-campus and stocking up on bedding, kitchenware, tools, apparel, TVs or laptop computers. The Countdown to Campus Sweepstakes is designed to help students and their parents quickly and easily load up on all the essentials for campus this fall.

To enter, students simply need to enter at SHOP YOUR WAY's Countdown to Campus* landing page www.countdowntocampus.com or website ShopYourWay.com between Aug. 3 and Aug. 31 for a chance to win. Students are also encouraged to become a member for free and create a Catalog of back-to-campus products to stock up their dorms. ShopYourWay.com student members can join social networks, get advice from their friends and roommates and see what their friends and fans are buying before they go back to class. Members can also buy online and pick up their purchase at the Kmart or Sears closest to their college campus for a more convenient way to shop. In addition, SHOP YOUR WAY offers delivery direct to dorm on many items to make moving in even easier.

SHOP YOUR WAY is a free, members-only program and shopping community powered by Sears Holding Corporation that offers rewards and personalized deals and information. For full rules or to sign up for SHOP YOUR WAY, visit www.ShopYourWay.com.   

About Sears Holdings Corporation

*For official rules and regulations please visit: http://cpe.sears.com/s/rules/sweepstake_116.pdf

Contact Information:
Shannelle Armstrong-Fowler
Sears Holdings Corp.
(847) 286-0715
[email protected]

Stephanie Chaney
Zeno Group
312-527-2SHC (2742)
[email protected]

SOURCE Sears Holdings Corporation