Showing Journalists the Love, PR Team Vows a No-Pitch Valentine's Day
HB Agency not pitching journalists February 14, encourages other PR firms to give journalists a break on #NoPitchDay
NEWTON, Mass., Feb. 11, 2015 /PRNewswire/ -- HB Agency is sending heartfelt Valentine's wishes to journalists this year. For one day, clients won't be asking "What did the reporter say?" or "Will media be meeting us at the show?" Instead, HB urges that the only question asked this year is, "Where is the love?" Few would argue that journalists have one of the toughest jobs in the world. All those calls and emails from relentless PR people don't help matters very much. For one day, flacks and hacks can give each a digital embrace (pitch-free).
In the spirit of goodwill and the age-old tradition of sending Valentine's wishes, the public relations team at HB Agency, a Boston-based integrated marketing agency, is showing journalists a little love and will not be pitching them on Valentine's Day.
That's right. HB is celebrating #NoPitchDay – no emailing, no phone calling, no tweeting, no Google stalking, no "I just happen to be in the neighborhood. Have time for a coffee?" Every single journalist on the planet can take a day of answering their phones and rest assured any call they get is probably a telemarketer, their editor or perhaps a disgruntled reader who somehow managed to convince the receptionist to patch them through.
Besides, despite the persistent rumors, PR professionals have other important tasks to undertake this Valentine's Day that do not include pitching journalists. Like these, for example.
For more information about HB PR and the agency's other branding and creative services, including all the PR-related work that does not involve pitching – content creation, digital drops, writing, planning and more – visit www.hbagency.com.
P.S. HB admits Valentine's Day is a Saturday, but if it was a Monday or Friday or whatever, HB would probably still not pitch journalists, maybe.
P.P.S. With all the time freed up away from answering PR emails and calls, journalists are encouraged to read this while enjoying a box of chocolates.
About HB Agency
Founded in 1999 as a business-to-business integrated marketing agency, HB's public relations and creative services have earned national recognition through Bell Ringer Awards from the Publicity Club of New England, Telly Awards, Communitas Awards and a Summit Marketing Effectiveness SIA Award. To learn more about HB's branding, marketing and public relations expertise, visit www.hbagency.com or call 781-893-0053.
Contact Information:
Julia Bucchianeri
HB Agency
781-893-0053
[email protected]
SOURCE HB Agency
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