Siftsort.com to Donate $1 to Toys-For-Tots for Every Facebook 'Like' Received by December 15, up to $5,000
CEO Darren Conte encourages Facebook users to help needy children of Hurricane Sandy by "liking" their page
NEW YORK, Dec. 3, 2012 /PRNewswire/ -- After Hurricane Sandy ravaged New York City, Staten Island and the New Jersey area, many families were displaced after losing their homes. As victims slowly put back the pieces of their shattered lives, it's particularly difficult during the holiday season.
"It's just disheartening to think that there are needy families who won't be able to give their kids gifts this holiday season," says Siftsort.com CEO Darren Conte. "Everyone should do what they can to put a smile on the face of these kids," he says.
Siftsort.com is a platform that enables you to securely organize your important documents so that you can access and share them with family members and trusted professionals – very relevant for Sandy victims. "We know a lot about disasters and family emergencies and what it takes to be better prepared," says Conte. He was the former head of Crisis Management and Business Continuity Planning for Goldman Sachs after the September 11th attacks. A visit to Louisiana after Hurricane Katrina gave him the idea to start Siftsort.com. "We all have important documents that need safekeeping; the problem is that we never have access to them when we need them most. Siftsort.com solves that problem," he says. "Providing your insurance company with a list of home valuables, receipts policy details can be frustrating and add insult to injury when you are not reimbursed properly," he explains.
After Hurricane Sandy had hit the area, Siftsort.com CEO and his staff were volunteering and assisting affected families by delivering donated furniture, supplies and fuel for generators. "It was a good start, but with Christmas around the corner, there is more we can do," explains Conte.
For every 'Like' they receive at www.facebook.com/siftsort by December 15th, Siftsort.com will donate $1 to Toys-For-Tots, up to $5,000, so that they can provide toys to needy children in the New York area, in time for Christmas. "Our hope is to put a smile on the face of some kids and their parents this holiday season," Conte says. "We are a small company and can only do so much, but maybe this will inspire bigger companies to do the same," he says.
Siftsort.com is an innovative software company that helps people securely organize, access and share critical documents. The founders have comprehensive expertise creating leading web technology and secure document management tools for the medical and financial services sector, in accordance with New York Stock Exchange, Financial Industry Regulatory Authority and Securities and Exchange Commission regulations.
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