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Slam Dunk! Courtside With Outdoor Channel & Comcast XFINITY TV

Celtics Pre-Game Gathering with Hall of Famer Dave Cowens, Prizes and Giveaways

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TEMECULA, Calif., March 26, 2012  /PRNewswire/ -- Outdoor Channel, America's Leader in Outdoor TV, today announced plans for a pre-game gathering with Comcast XFINITY TV at the Boston Celtics game against the Utah Jazz on Wednesday, March 28th. Taking over the Comcast HD Zone at TD Garden, Outdoor Channel and XFINITY TV will be hosting meet-and-greets with Celtics legend and avid outdoorsman, Dave Cowens, along with raffling off prizes and giveaways throughout the duration of the ball game for both sports fans and outdoor enthusiasts to enjoy.

In addition to Dave Cowens' appearance, those watching the game at the TD Garden will have a chance to win prizes in the HD Zone, along with the opportunity to score an iPad —as parachutes will be dropped from the ceiling throughout the TD Garden seats during the first half of the game, with one lucky winner to receive the winning ticket.

"As the weather heats up in New England, it's a reminder that fishing season has begun and the NBA playoff season is nearing. We're excited to join forces with our valued affiliate partner, Comcast's XFINITY TV, and one of the most successful franchises in sports history, the Boston Celtics, to develop a unique promotional event that captures the attention of large swaths of sports fans during this thrilling time for both sports," said Jeff Schmal, Vice President, Marketing and Research, Outdoor Channel. "We are pleased to continue our shared commitment to our loyal greater Boston area viewers."

"Comcast's XFINITY TV is the best entertainment destination for local sports fans," said Mark Adamy, Vice President of Sales and Marketing for Comcast's Greater Boston region. "We appreciate Outdoor Channel's participation in this event and believe it will drive further interest in our wide spectrum of entertainment offerings."

The meet-and-greet with Dave Cowens will be at the HD Zone, located on the fourth floor concourse at 6:30 p.m. ET, prior to the game tip-off at 7:30 p.m. ET on March 28th. The winner of the iPad giveaway will be able to retrieve their grand prize at the HD Zone during half time.

Outdoor Channel is available in Boston on XFINITY Channels 255, 127 and 259 as part of the Digital Preferred tier.

About Outdoor Channel Holdings, Inc.
Outdoor Channel Holdings, Inc. (NASDAQ: OUTD) owns and operates Outdoor Channel, America's Leader In Outdoor TV, and Winnercomm Inc., an Emmy Award winning production and interactive company. Outdoor Channel offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle and can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic broadband website. Winnercomm Inc. is one of America's leading and highest quality producers of live sporting events and sports series for cable and broadcast television. Outdoor Channel Holdings, Inc. also owns and operates the SkyCam and CableCam aerial camera systems which provide dramatic overhead camera angles for major sports events, including college and NFL football. For more information, please visit www.outdoorchannel.com.

SOURCE Outdoor Channel Holdings, Inc.



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