Small Business Brews Robust Reputation Through Customer Reviews

NEEDHAM, Mass., May 5 /PRNewswire/ -- Tea Guys, a Hatfield, Mass-based retailer of exotic and sensory tea, has earned greater word-of-mouth and positive consumer experiences by implementing customer reviews on its Web site through RatePoint, Inc., a leading provider of customer reviews, testimonials and online reputation management services.

The company, which uses ingredients from around the world to create blends of rare spices, fruits, flowers and premium tea, wanted to boost sales and increase credibility by adding a third-party review service instead of simply adding testimonials to a page on its Web site. Tea Guys found RatePoint to be an easy-to-use service with a cost-effective package providing all of the features the company needs.

After implementing reviews through RatePoint, Tea Guys experienced an increase in both Web site traffic and sales. In addition,  the company has found reviews have helped it to build better relationships with customers so it can improve products and customer service.

"RatePoint has exponentially accelerated  our positive word-of-mouth, and allows us to connect with our customers in a way we had previously been lacking," said Oliver Rich, managing partner of Tea Guys. "Every minute of every day, somewhere in the world, someone is enjoying our tea. RatePoint has provided us with the tools to receive the positive reinforcement from this knowledge." To watch the full story of Tea Guys reviews with RatePoint, view the video here http://www.ratepoint.com/video/ratepoint-video-testimonial-tea-guys.html.

RatePoint's small-business customers know that customer reviews, along with listening to and acting on customer feedback, are essential to compete in the Internet-based marketplace. According to Forrester Research, U.S. online retail is expected to reach nearly $249 billion by 2014. 

"Customers appreciate when a business is proactively listening and responding to their feedback," said RatePoint Co-Founder and CEO Neal Creighton. "When a business asks for feedback, customers are more likely to share their experiences, resulting in positive word-of-mouth that will fuel more sales."

Small businesses that sign-up for a free RatePoint account at www.ratepoint.com are provided with a 30-day trial of RatePoint's review publishing tools. The free RatePoint account also features:

• Unlimited collection of reviews and testimonials from customers
• Unlimited automatic posting of content such as e-mail campaigns, coupons and offers to Facebook and Twitter by simply checking a box
• Unlimited use of online surveys to collect customer insights
• Unlimited campaigns to up to 125 e-mail contacts

Full-time access to dispute resolution and review publishing tools are available in a paid RatePoint membership, a complete solution to help small-business owners improve customer satisfaction, build credibility and increase profitability.

About RatePoint, Inc.

RatePoint, Inc., the leading provider of customer reviews, testimonials and online reputation management services, helps businesses protect and build their online reputation, allowing businesses to harness the power of credible customer feedback and leverage it into a sales, marketing and customer service asset.

RatePoint's easy-to-use, Web-based communication services include customer feedback tools to collect business reviews and product reviews as well as email marketing, survey and dispute resolution capabilities to provide small- and medium-sized businesses with the ability to collect, manage and promote customer feedback directly from their Web site. For more information, contact us at: 888-777-1636 or visit: www.ratepoint.com.

SOURCE RatePoint, Inc.