SmartCard Marketing Systems Inc. (PINKSHEETS: SMKG) Announces Turkish Partner Soluspay Signs LOI with Fenerbahce - Istanbul, Turkey's Largest Sports Club
SAN ANTONIO, TX, Sept. 27, 2012 /PRNewswire/ - The Company announced today that its recently licensed distributor in Turkey, Soluspay, signed a Letter of Intent with Fenerbahce Istanbul http://www.fenerbahce.org. Fenerbahce is the largest sports club in Turkey with over 25 million fans. The LOI will use Smartcard's virtual wallet platform, VelocityMoney, and will integrate it into a prepaid debit card platform to provide innovative financial and membership services to its large fan base. The proposed first phase of the project is to replace the 310,000 existing membership cards with branded prepaid debit cards. The club also has a total of over 700,000 paid subscribers to its cellular and internet services in addition to its fan card holders.
Mr. Sertac Ozinal, president of Soluspay (and an avid Fenerbahce fan) lauded the project as groundbreaking and a first for any sports club in Turkey. Fenerbahçe is one of the biggest and the best supported clubs in Turkey. Fenerbahçe is a multi-sports club that competes in football soccer, basketball, volleyball, athletics, swimming, sailing, rowing, boxing and table tennis with many major honors won in each branch. The club is also one of the major contributors of Turkish representatives for the Olympic Games.
SMKG President Bruce Baillio said "This project will set the standard for membership benefits in this area and will introduce a Turkish lira-denominated prepaid card into the market."
About SmartCard Marketing Systems Inc.
The company is leading the way with its proprietary Velocitymoney™ payment gateway services to small and medium size merchants in the online money remittance and prepaid debit card market. Velocitymoney™ enables merchants the integrated management of their Client Profiles, ACH, EFT, Bill Pay, Email Pay, and Credit Card processing services from various financial institutions and processors worldwide combined.
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SOURCE Smart Card Marketing Systems Inc (SMKG)