Snyder's-Lance, Inc. and Inventure Foods, Inc. Enter Distribution Agreement -Snyder's-Lance to acquire Inventure's Direct Store Delivery (DSD) operation in Arizona

-Inventure signs National Distribution Agreement for their brands

CHARLOTTE, N.C., Oct. 3, 2012 /PRNewswire/ -- Snyder's-Lance, Inc. (Nasdaq-GS: LNCE) and Inventure Foods, Inc. (Nasdaq-GS:SNAK), today announced completion of a strategic distribution agreement that will expand the Snyder's-Lance route distribution system in Arizona and offer increased access by Inventure to the growing Snyder's-Lance national distribution network for their brands.

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The distribution agreement provides a unique opportunity for both Snyder's-Lance and Inventure. In recent years, Snyder's-Lance has developed its Direct Store Delivery ("DSD") network through a blend of selective acquisitions and organic growth. By entering into this agreement, Snyder's-Lance will expand its DSD network in the Southwestern U.S. and increase route volumes with new partner brands while Inventure's specialty food brands will benefit from wider distribution of a national DSD network of over 3,000 routes. Terms of the agreement were not disclosed.

The agreement provides that Snyder's-Lance will assume a number of independent business owner ("IBO") routes from Inventure in the Arizona area, which supports the Snyder's-Lance strategic plan to continue growing and strengthening its national DSD distribution network.  At the same time, Inventure will receive access to the growing Snyder's-Lance distribution network with expanded opportunity as a key partner brand.

"We're excited to continue the development of our DSD network through this distribution agreement with Inventure," said Carl E. Lee Jr, President and Chief Operating Officer of Snyder's-Lance, Inc.  "These routes are in a strategically important location for our company and will help us to provide excellent service for key customers. Moreover, Inventure product lines such as Boulder Canyon and Poore Brothers provide an opportunity for Snyder's-Lance to increase the scale and reach of our network, helping to grow route volumes across all brands while bringing the benefits of our DSD distribution system to both Inventure and our retail partners.  Snyder's-Lance and Inventure have partnered together for approximately 15 years, distributing each company's products in their respective DSD networks. This new arrangement expands an already successful relationship."

"We look forward to the support that this strategic agreement will provide our growing and important Boulder Canyon brands throughout the country," said Terry McDaniel, President and CEO of Inventure Foods. "This is a very important partnership for Inventure Foods, which further underscores our commitment to deliver our premium products to leading retailers, while leveraging the growing Snyder's-Lance DSD network of store level execution."

About Snyder's-Lance, Inc.
Snyder's-Lance, Inc., headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company's products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder's-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio and Ontario, Canada. Products are sold under the Snyder's of Hanover®, Lance®, Cape Cod®, Krunchers!®, Tom's®, Archway®, Jays®, Stella D'oro®, O-Ke-Doke® and Grande® brand names along with a number of private label and third party brands. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. LNCE-G

About Inventure Foods, Inc.
With manufacturing facilities in Arizona, Indiana and Washington, Inventure Foods, Inc. (NASDAQ: SNAK) is a marketer and manufacturer of specialty brands in better-for-you and indulgent categories under a variety of Company owned and licensed brand names, including Boulder Canyon Natural Foods®, Jamba®, Rader Farms®, T.G.I. Friday's®, Nathan's Famous®, Poore Brothers®, Tato Skins® and Bob's Texas Style®.  For further information about Inventure Foods visit www.inventurefoods.com.

SOURCE Snyder's-Lance, Inc.



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