SAN DIEGO, Jan. 23, 2017 /PRNewswire/ -- SOCi, Inc. ("SOCi"), the premiere social media management platform for multi-location businesses, announced today a partnership with Bridgeline Digital ("Bridgeline") to deliver single-sign-on social media management solutions for their national and franchise brand clients.
Bridgeline's award-winning digital marketing platform, iAPPS, provides thousands of companies with digital marketing functionality including marketing automation, web content management and eCommerce. Bridgeline sought to add deeper social media management capabilities to complement this suite of digital marketing products.
After extensive research and head to head comparison of multiple social media platforms, Bridgeline chose to partner with SOCi as their social media management platform provider. "There are literally dozens of social media tools available in the marketplace, but when it comes to serving the multi-unit and franchise space, SOCi is the clear winner," said Becki Dilworth, Senior Vice President of Marketing at Bridgeline.
"The social media landscape has changed, and long gone are the days when Brands only need to manage their one or two social media pages; they now have hundreds or thousands of affiliate or franchise pages, managed by an equal number of individuals, each representing their brand to the public," said SOCi CEO, Afif Khoury. "This creates a massive workflow problem that yesterday's platforms are simply not equipped to handle. That's exactly why we built SOCi."
Bridgeline has already rolled out the SOCi platform to more than 3,000 brand locations and looks to deliver the solution to additional clients in the near future.
Founded in 2012, SOCi, Inc. was specifically built to address the scalability issues facing enterprises, multi-location brands and service providers on social media. With more than 50 million new Facebook Business Pages being created in the last 4 years alone, social media 1.0 management tools are no longer suitable for the task of managing hundreds or thousands of pages. SOCi's All-in-One solution provides all the necessary tools, features and flexible management permissions to proficiently manage thousands of social media accounts in the most complex of organizations. (https://www.meetsoci.com).
Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their full digital experience – from websites and intranets to online stores and campaigns. Bridgeline's iAPPS platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver digital experiences that attract, engage and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.
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SOURCE SOCi, Inc.