Social Content Marketing Workshop Series Hits 15 U.S. Cities in Five Weeks to Teach Marketers Power Of Social Content

BOULDER, Colo., Feb. 20, 2014 /PRNewswire/ -- TapInfluence (www.tapinfluence.com), the leader in influencer marketing software solutions, today announced they are hosting 15 hands-on workshops around the country to teach marketers how to create and execute social content strategies that work. The half-day workshop curriculum is custom-tailored to marketers within brands and agencies who struggle to meet consumers' appetite for meaningful digital content on social platforms. To register for one of the events, please visit (http://www.tapinfluence.com/tap-into-the-social-content-stream-workshops/).

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"Mastering the creation and management of social content to reach target consumers is the most significant challenge marketers have faced in decades," said Rustin Banks, co-founder and CEO of TapInfluence. "As we embark upon our roadshow tour of select cities in the United States, we seek to arm marketers with the necessary tools they need to scale, grow, engage and build loyalty with their influencers."  

During the interactive and hands-on workshop, attendees will learn how to:

• Build an effective social content strategy
• Find and inspire the right content creators
• Create engaging content through collaboration with influencers.
• Maximize reach with social distribution and reuse
• Measure success of a campaign and optimize based on performance.

The workshop series kicks off on February 25 in Dallas and will visit San Diego, San Francisco, Chicago, Boston, New York, Los Angeles, Seattle, Minneapolis, Atlanta, Columbus, Miami, Toronto, DC and Bridgewater, NJ.  Content strategists, social media managers and agency marketers can find more information and register at: (http://www.tapinfluence.com/tap-into-the-social-content-stream-workshops/).

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About TapInfluence

TapInfluence (www.tapinfluence.com) provides the industry's only marketing software that automates the creation, management and measurement of social content marketing. Consumer brands use TapInfluence to address their day-to-day content needs by tapping a marketplace of influencers that create, share and distribute to consumers in a meaningful and authentic way. Content creators with key audiences on blogs, Facebook, Twitter, Pinterest and other social platforms leverage the power of TapInfluence to connect with relevant brands and generate revenue from their content. The company provides brands and marketers with the ability to analyze content and demonstrate ROI. TapInfluence customers include: Microsoft, ABC News, Proctor & Gamble, JC Penny and RedBox. Founded in 2009 and located in Boulder, Colo., TapInfluence is venture-funded and privately held. Join in the conversation with the company @TapInfluence and Facebook.com/tapinfluence.

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For more information or to arrange an interview with TapInfluence, please contact ([email protected]).

SOURCE TapInfluence