Social Savings Website Motozuma Extends Hyundai Partnership
Up to $500 Purchase Incentive on a New Hyundai Exclusively on Motozuma.com
COSTA MESA, Calif., Jan. 28, 2013 /PRNewswire/ -- Saving for a new Hyundai has never been easier with Motozuma.com, the first-of-its-kind automotive social savings website. On the success of selling more than 1,500 new Hyundais in 2012, Hyundai will continue to offer a dollar-for-dollar matching incentive up to $500 for a consumer that buys a new 2012 – 2014 Hyundai using their Motozuma account funds as a down payment. Hyundai matches the dollars and Motozuma acts as the facilitator of the down payment at the dealership.
Motozuma.com allows prospective car buyers to set up a free, personalized account to save for a vehicle down payment and use social media to share and grow savings. Motozuma users can save their own money or money they are gifted by family and friends.
"We are excited to have Hyundai continue their partnership for a third consecutive year," said John Morgan, CEO, Motozuma. "We have been able to bring them younger, first-time car buyers and they have seen value in our turnkey redemption platform at their dealerships. The positive testimonials we receive from our savers who have bought a new Hyundai tells us their vehicle lineup is a perfect fit for our audience and that being rewarded when they purchase leaves them with a greater sense of satisfaction about their vehicle purchase."
Motozuma users are primarily younger, first-time car buyers. The site provides them with valuable educational and online tools to help them through the car buying process. Users can select the Hyundai they are saving for, create a personalized profile, set a savings goal and crowdfund towards it using the Motozuma platform's social media tools.
"Younger car buyers require a different sales approach and Motozuma.com allows them to access their social networks for more simplified savings," said Dave Zuchowski, executive vice president, National Sales, Hyundai Motor America. "In 2012, Elantra, Veloster and Sonata were the leading Hyundais sold on Motozuma.com and we look forward to continuing to provide first-time car buyers with stylish, fuel efficient and technology rich options through this innovative platform."
Motozuma.com is the first-of-its-kind automotive social savings website where prospective car buyers can set up a free, personalized account to save for a vehicle down payment and use social media to share and grow savings. It's as easy as Click. Save. Drive. Motozuma users may fund their account through regular savings contributions and by receiving monetary gifts from family and friends. Motozuma rewards buyers – and increases savings – by providing exclusive partner purchase incentives including a dollar-for-dollar match of up to $500 on any new Hyundai vehicle and up to $200 on any used vehicle purchase at a Motozuma Preferred Used Car Dealer. Motozuma was founded in 2009 and is headquartered in Naperville, Ill.
HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle warranty, Hyundai's 10-year/100,000-mile powertrain warranty, and five years of complimentary Roadside Assistance.
For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com
SOURCE Hyundai Motor America
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