Soft Star Launches New Minimalist Running Shoe Made in USA

CORVALLIS, Ore., May 25, 2011 /PRNewswire/ -- Local Corvallis footwear company Soft Star Shoes plans to release its newest running moccasin, the RunAmoc DASH, on May 25, 2011. The RunAmoc DASH is the latest in a line of comfortable, sustainable minimalist running shoes. The RunAmoc DASH features a zero-drop sole and minimalist design. Each shoe is handcrafted to order in their solar-powered workshop in Oregon using locally sourced leathers and genuine Vibram soling products. Customers can choose their preferred soling thickness and design their own colors.

The RunAmoc DASH's launch will mark the peak of a busy year for Soft Star Shoes, especially with the increased popularity of barefoot running. "It's exciting to see how many people nationwide are becoming acquainted with the lifestyle benefits of minimalist running," says owner Larkin Holavarri. "It is made for fun on the trails (or even in the office) by barefoot enthusiasts." The RunAmoc DASH, as well as many other styles of running shoes and moccasin, will be available online at http://www.softstarshoes.com in a variety of sizes and colors. Soft Star is well known by barefoot enthusiasts with a 26 year history of designing soft footwear for children and adults.

Photo:
http://www.ereleases.com/pic/2011-RunAmocDASH.jpg

Soft Star continues to be profiled in many well-known magazines and press outlets. Features in O! magazine, "Barefoot Running" and NPR podcasts have found Soft Star shoes to be well-made, comfortable and long-lasting. For more information, contact the Soft Star customer service "Elves" at 1-800-763-2525.

Contact:
Tricia Salcido
Soft Star Shoes
Phone 541.753.5845
Fax 541.753.1357

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Soft Star Shoes