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Softchoice Expands U.S. Mobile Device Offerings as Participant in Microsoft Devices Program

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TORONTO, July 3, 2013 /PRNewswire/ - Softchoice today announced its participation in the Microsoft Devices Program, which will empower the IT solutions and services leader to resell Surface Pro and Surface RT to U.S. clients. Softchoice's participation in the program expands its growing portfolio of mobile products and service offerings.

"The shift toward Bring Your Own Device is fundamentally changing the IT landscape," said Keith Groom, Director Business Development for Softchoice. "Softchoice's inclusion in the Microsoft Devices Program significantly broadens our mobile device portfolio while complementing our focus on providing seamless and secure access to the applications our clients need - anywhere and from any device."

As one of North America's top Microsoft Large Account Resellers, Softchoice also brings deep expertise in large-scale PC and Tablet deployments, including custom configuration, imaging and asset tagging, inventory and warehousing. Beyond streamlining the deployment process, through Softchoice Cloud, the Company also offers mobile device users seamless and secure access to dozens of leading SaaS applications, including Office 365, Box, and Microsoft Dynamics CRM. Inclusion in the Microsoft Devices Program builds upon Softchoice's focus on delivering holistic mobile solutions to its clients.

"Bringing Surface Pro and Surface RT to the U.S. commercial channel greatly extends the reach of our devices-and-services strategy, delivering our family of devices enabled by cloud services to more organizations than ever before," said Jenni Flinders, Vice President U.S. Partner Group for Microsoft Corp. "We look forward to working closely with our Microsoft Devices Program partners to better serve their customers and create compelling solutions together."

The Microsoft Partner Network is designed to equip organizations that deliver products and services through the Microsoft platform with the training, resources and support they need to provide their customers superior experience and outcomes.  Launching first in the U.S., Microsoft Devices Program creates a two-tier distribution model with authorized partners to enable commercial customers to purchase Surface Pro and Surface RT.

About Softchoice

As a leading North American provider of technology solutions and services, Softchoice combines the efficiency and reliability of a national IT supplier with the personal touch and technical expertise of a local solutions provider. Softchoice's holistic approach to technology includes solution design, implementation, asset management and cloud brokerage services, as well as access to one of the most comprehensive and cost-effective technology distribution networks in North America. With over 1,200 employees, Softchoice manages the technology needs of thousands of corporate and public sector organizations across the United States and Canada.

SOURCE Softchoice Corporation



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