SOL REPUBLIC Announces Strategic Partnership With Motorola, A Google Company, To Redefine The Music Experience
Companies Join Forces to Create and Develop New and Unique Products for Music Fans Everywhere
NEW YORK, Aug. 1, 2013 /PRNewswire/ -- Linked by a passion for sound, style and technology, SOL REPUBLIC today announced a strategic partnership with Motorola, a Google Company, to redefine the music experience. Beginning today, SOL REPUBLIC and Motorola will roll out a new collaboration of audio products to change the way music fans experience and share music through customization, innovation and cutting-edge technology.
"SOL REPUBLIC believes great music has the power to move and inspire, and we consistently strive to provide better sound for music fans everywhere," said Scott Hix, SOL REPUBLIC President and Co-Founder. "Partnering with Motorola will allow us to build on our success with disruptive wireless solutions as we align the expertise, passion and creativity of two unique brands to redefine the music experience through new products."
As part of the Moto X launch, the smartphone designed by you, SOL REPUBLIC will release a series of in-ear and on-ear headphones in unique colors with a single-button remote and microphone. Now, consumers can buy SOL REPUBLIC Jax in-ear headphones or Tracks on-ear headphones that complement their Moto X phones, giving consumers more choices that reflect their personal expression.
Collaborating on their first product, SOL REPUBLIC and Motorola are launching DECK, a portable wireless speaker. Designed and engineered from the ground up, DECK is the first wireless speaker to feature 360-degrees Full Sound, 300-Foot Wireless Range and Heist Mode™ allowing up to five people to simultaneously pair and take turns controlling the music.
"With this partnership, we can extend Motorola's commitment to creating innovations that matter, and bring to life new wireless experiences that will change the way music is heard and shared," said Matt Vokoun, Corporate Vice President, Companion Products at Motorola Mobility. "When we looked for a music partner to expand our 10+ years of wireless audio experience and leadership, SOL REPUBLIC was a natural fit. We know that the mobile phone is now the primary music player so we've worked closely with SOL REPUBLIC over the last year to create some great products we're confident our users will love."
Motorola has defined itself as a true communications innovator while establishing a long list of technological firsts, including the first smartphone to be assembled in the USA, Moto X, and many years back the first wireless audio headset. SOL REPUBLIC has cultivated a reputation as not only a headphone company, but as a music lifestyle brand, leading a passionate community of music fans known as the SOLdiers of Sound, and partnering with professional artists, athletes and musicians all over the world known as Saviors of Sound. As creator of the first completely interchangeable, virtually indestructible, incredible sounding headphones, SOL REPUBLIC is committed to changing the world one listener at a time.
About SOL REPUBLIC
SOL REPUBLIC is a global consumer electronics company dedicated to enhancing people's lives through style, sound and technology. Comprised of music fanatics, SOL REPUBLIC develops its products from the ground up to look, sound and feel unlike anything else in the market. For more information, visit www.SOLREPUBLIC.com.
Motorola Mobility, owned by Google, creates smartphones, tablets and wireless accessories that simplify, connect and enrich people's lives. For more information, visit motorola.com/mobility.
SOURCE SOL REPUBLIC
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