MADISON, Wis., April 29, 2013 /PRNewswire/ -- SOLOMO Technology, Inc., a leading provider of indoor location intelligence and personalized marketing solutions, today announced that it has been designated as a "Cool Vendor" in the Cool Vendors in Retail, 2013[i] report by Gartner, Inc. SOLOMO is one of only a handful of companies selected for the report. The report highlights companies that are highly innovative and offer compelling solutions to the rapidly evolving retail marketplace.
Gartner, widely recognized as one of the world's leading information technology advisory and research companies, profiled five companies including SOLOMO.
The company's SOLOMO Exchange™ services platform connects to retailers' smart phone apps and other digital offerings to collect customer identity and location data in exchange for personalized offers in a manner that puts the customer in control. The platform also provides location intelligence analytics and an array of customer engagement tools.
"We consider our inclusion in the Cool Vendor report by Gartner confirmation of our mission to help retailers unlock the potential of personalized, contextual digital marketing. We take an innovative approach that empowers retailers' own apps while protecting customers' right to privacy and granting control over their personal data," said Liz Eversoll, CEO of SOLOMO Technology. "Our clients are developing a number of exciting, innovative applications leveraging the SOLOMO Exchange™ technology."
This designation by Gartner comes on the heels of Microsoft BizSpark's recognition of SOLOMO as a "Featured Startup" earlier this month, and recognition for its "rock star team" in a recent NBC Chicago blog post.
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
SOLOMO Technology, Inc. was founded by experienced digital executives in response to the major market trends of our time. SOLOMO connects businesses and their customers in a trusted, permissions-based manner on its SOLOMO Exchange™ platform.
[i] Gartner "" by Robert Hetu, 25 April 2013.
SOURCE SOLOMO Technology Inc.