2014

Sony Introduces New Wireless Ultra-Portable Bluetooth® Speaker With One-Touch Listening Using NFC Technology Perfect Splash-Proof Speaker Accessory for Compatible Bluetooth® Smartphones, Tablets and Computers

NEW YORK, Sept. 4, 2013 /PRNewswire/ -- Sony today introduced the new splash-proof SRS-BTS50 ultra-portable Bluetooth® speaker with Near Field Communication (NFC) technology, designed to stream powerful, dynamic sound experiences from compatible smartphones, tablets and computers on the go.

With Sony's One-Touch Listening, the speakers use NFC technology to easily pair and connect any NFC-enabled smartphone1 or tablet, with a simple touch, eliminating the complex pairing process. Once paired, NFC makes connect or disconnect a breeze.

The new speaker can also stream music wirelessly from iPhones® and iPads® as well as Android™ smartphones and tablets that are not NFC equipped, via Bluetooth by pairing using the traditional Bluetooth pairing method.

Enjoy Music to Your Ears Outside
Lightweight yet durable, the new SRS-BTS50 portable Bluetooth speaker with an internal rechargeable battery that will last up to 10 hours on the single charge is the perfect complement to your outdoor activities. Whether hiking with friends, spending the day at the beach, or enjoying an outdoor party, the SRS-BTS50 speaker gives music lovers the freedom to enjoy their favorite tunes anytime due to its splash-proof2 design that can weather water splashes such as sudden rain.

Shaped for Sound
The SRS-BTS50 speaker is perfect for sharing the music with friends. By simply rotating the speaker to lay flat on any surface the Surround Mode automatically creates an expansive and enjoyable listening experience.

Demonstrating Sony's uncompromising passion for music and commitment to extraordinary sound performance, the new SRS-BTS50 speaker supports aptX and AAC codecs in order to ensure high quality sound while streaming wirelessly. 

Pricing and Availability
The new portable wireless NFC speakers will be available September at a suggested retail price of $129.99 in a variety of fun colors including Blue, Red, Pink, White and Black, at Sony online at www.sony.com/bluetoothspeakers, in Sony Stores, and at authorized retailers nationwide. For images and information, please visit www.sony.com/news. Please visit www.sony.com/bluetoothspeakers or Follow #Sonyaudio on Twitter for the latest Sony NFC speaker news. Please also stay tuned to the Sony Blog for upcoming news.

1)

Smartphones must be equipped with NFC capabilities and also must be installed with the 'NFC Easy Connect' application.

2)

Do not allow continuous contact with water.

SOURCE Sony Electronics



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