Spanish Broadcasting System announces strategic alliance with TuneIn
---Alliance Will Provide Listeners of the Acclaimed Audio Service With Access to SBS RADIO's Unique Music Content---
MIAMI, Sept. 20, 2012 /PRNewswire/ -- Spanish Broadcasting System, Inc. (SBS) (NASDAQ: SBSA), the largest publicly traded Hispanic-controlled media and entertainment company in the United States, announced today that they have formed a strategic alliance to offer listeners access to SBS Radio programming. TuneIn is a free service that allows more than 40 million people to listen to music, sports, comedy and news streams from around the world.
Music fans and talk radio listeners can enjoy SBS Radio programming like "El Vacilon de la Manana," "DJ Laz Morning Show," "El Vacilon del Mandril," "El Circo de la Mega," and "La Bola de la Manana," among others on TuneIn through over 200 different platforms including smartphone apps, connected vehicle dashboards, internet home entertainment systems and online at www.tunein.com. TuneIn Radio and TuneIn Radio Pro are the only audio streaming apps that have a 4.5 or 5 star rating on every mobile platform, worldwide.
"We have always believed in the value of great local content, and this alliance validates the demand we know exists for our original programming while at the same time creating a new revenue source for the company," said Andrew Polsky, VP of Digital Sales at Spanish Broadcasting System. "By forging relationships with premiere distribution services such as TuneIn, SBS Radio will significantly grow its audiences by exposing our content to new listeners."
"As we transform into a digital media company, SBS is extending its great local brands to as many digital platforms as possible to seamlessly provide our audience with the programming they want where and when they want it," said Albert Rodriguez SBS COO. "TuneIn leads the industry with their listener-first approach to everything they do, and we are excited to offer our broadcasts to the growing and vastly important digital audience, especially as it pertains to the mobile and automotive worlds, into which TuneIn has made great strides."
"We are delighted to join forces with this extremely popular and well-respected broadcasting service, SBS," said John Donham, CEO, TuneIn. "This relationship helps us further our mission of creating the best listening experience possible, providing unfettered access to some of the top Hispanic stations in the U.S. through TuneIn."
Additionally, SBS Radio stations will gain access to TuneIn's unmatched industry offering of free analytics via TuneIn Amplifier.
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. SBS has 3 of the top 6 Spanish-language stations in the nation including the #1 Spanish station in America, WSKQ-FM in New York City (WPAT is ranked #3 and KLAX is ranked #6). The Company also owns and operates MegaTV, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events throughout the country and operates LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company's corporate Web site can be accessed at www.spanishbroadcasting.com.
TuneIn lets people listen to the world's music, sports, talk and news from wherever they are, with over 70,000 AM, FM, HD and Internet radio stations and more than two million on-demand programs streaming from every continent. The company's mobile apps are ranked in the top five in the App Store's Music category across 82 countries and territories. The company recently raised more venture funding from General Catalyst Partners, Sequoia Capital, Google Ventures, and Jafco Ventures and is headquartered in Palo Alto, Calif.
Media & Press Contact:
Vladimir Gomez, Spanish Broadcasting System, Inc., Director, Marketing and Communications (305) 644-4817, firstname.lastname@example.org
Deanna Decker, Allison+Partners for TuneIn, (415) 277-4929, email@example.com
Ryan Polivka, TuneIn, (510) 290-7809, firstname.lastname@example.org
SOURCE Spanish Broadcasting System, Inc.
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