Specialized Bicycles Teams Up With Levi's GranFondo To Offer Free Entries And Demo Bikes For Youth Riders

MORGAN HILL, Calif., July 20, 2017 /PRNewswire/ -- Specialized Bicycle Components in partnership with Levi's GranFondo announced the "U24 Program" which will allow all persons under the age of 24 on event-day to ride free at Levi's GranFondo. In addition to sponsoring youth entry fees for anyone under the age of 24, Specialized will also be offering demo bikes for use at the event.

Levi's GranFondo offers the most authentic granfondo experience available in North America, including industry leading professional race support, legendary terrain, and a post ride celebration fit for a king - or kid. In an effort to get more people on bikes, Specialized will be eliminating all barriers for entry at Levi's GranFondo. Specialized believes the joy of cycling is something everyone should have the opportunity to experience, and have made it their mission to get more kids on bikes.

"There were barriers to cycling in my own youth. This partnership with Specialized will help break down those barriers for others and bring full-circle the gift of freedom that comes from the bicycle."

~Levi Leipheimer

Levi's GranFondo Announces U24 Program: https://www.levisgranfondo.com/post/free-ride-juniors-program

Additionally, local Specialized retailers will be offering special rates for the GranFondo, be sure to visit your local Specialized retailer to find out more information.  

About Specialized:
Specialized was founded in 1974 by riders for riders. Based in Northern California, we focus on the rider's need for functional and technically advanced products that provide a performance benefit.

Contact:
Specialized Bicycle Components
Scott Lee/Marketing
[email protected]

Levi's GranFondo Contacts
Kris Lunning Partnerships/Marketing
[email protected]

Carlos Perez - Founder/President
[email protected]

SOURCE Specialized Bicycle Components