Spreemo Appoints Mike Lundberg as its Chief of Sales and Marketing

Industry Veteran to Broaden Outreach and Partnership with Leading Payers

Feb 23, 2016, 06:00 ET from Spreemo

NEW YORK, Feb. 23, 2016 /PRNewswire/ -- Spreemo, a leading healthcare platform providing evidence-based quality metrics and predictive analytics to facilitate high-quality patient care, has named Mike Lundberg as its new Chief Sales and Marketing Officer. In this role, Lundberg will spearhead Spreemo's growth initiatives and lead its sales and marketing efforts across new and existing payer-partners.  

Prior to joining Spreemo, Lundberg spent the last 13 years at StrataCare, A Xerox Company, most recently holding the title of Chief Sales and Marketing Officer. In this role, he led a national sales team that helped drive StrataCare's growth from a California-centric Bill Review Service company to what is today the industry's leading provider of Workers Comp Bill Review Technology and Service.  In addition, he successfully supported the transition and integration of sales and marketing operations following their acquisition by Xerox.

"Ensuring that patient outcomes are the focal point of quality health care requires close, trustful collaboration with the payers – insurers and employers alike – influencing those care decisions," said Ron Vianu, Spreemo's CEO. "With that in mind, Mike brings to Spreemo more than three decades of experience providing managed care technology and services nationally. In addition to his genuine passion for improving the value of healthcare overall, his unparalleled understanding of the unique and complex needs of this specific market will enable us to better serve our increasingly expanding network of payer-partners."

"Spreemo has truly championed the importance of objective quality metrics as a way to choose the best, most relevant providers for patients, engaging all parties involved," added Lundberg. "Not only am I excited to participate in an effort that is having such a positive impact on the quality of patient care, but I am equally thrilled to join Spreemo's team during such a vibrant, inflectional phase in its evolution and growth."

Prior to StrataCare, Lundberg held a variety of senior sales and leadership roles at ADP, HNC Insurance Solutions, Intracorp, Genex and Utica National Insurance Group.

Spreemo, a leader in quality data analytics, is a rapidly growing healthcare platform that connects employers and insurers with the best radiology providers in all 50 states. Spreemo's platform enables the best treatment for occupational injuries, both improving outcomes and lowering the overall cost of care. Spreemo's payer-partners are responsible for tens of millions of workers, including two of the three largest supermarket chains, two of the three largest pharmacy chains and several top 20 insurance carriers. To learn more, please visit www.spreemo.com.

CONTACT: Zachary Hooper, 202-531-2512, zhh@caliboguecomms.com

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