Staples Launches Consumer Electronics Trade-In Program With Gazelle

FRAMINGHAM, Mass. and BOSTON, Nov. 18, 2011 /PRNewswire/ -- With new electronic gadgets high on holiday wish lists this season, Staples is working with Gazelle to launch an electronics trade-in program. The Staples Tech Trade-In program makes it easy for small business and consumers to trade in eligible used electronics and receive a Staples eGift card for use at any Staples store nationwide. Gazelle is the nation's leading consumer electronics reCommerce™ service.

Through the program, Staples will accept the trade-in of used electronics from more than 20 product categories regardless of where they were purchased. Eligible items that do not have trade-in value can still be sent to Gazelle for free recycling or brought to the nearest Staples store for recycling. This new service offering supports Staples' industry leading commitment to providing easy electronics recycling solutions to customers.

The Staples Tech Trade-In program is free, easy to use and helps customers avoid the hassle of selling or recycling their used items themselves. Interested customers can follow these easy steps to participate in the program:

1. Visit www.staples.gazelle.com
2. Get an offer on your used electronics by answering a few quick questions.
3. Ship your items. Shipping is free and you may even qualify for free packaging.
4. Receive a Staples eGift card delivered to your email address for the total value of your items.
5. Shop at any Staples store with your eGift card.

"By working with Gazelle, we're able to reward our customers for their used electronics and support the reuse of these devices, the best kind of recycling," said Mark Buckley, vice president, environmental affairs at Staples. "This new Tech Trade-In program, along with our existing easy technology recycling program offered at stores nationally, will help Staples reach our goal of recycling 40 million pounds of electronics by 2020."

"We're thrilled to launch this program with Staples, the world's leading provider of office products and a company that cares for the environment.  We look forward to working together toward the goal of redefining electronics consumption," said Israel Ganot, CEO of Gazelle. "With this program, Staples customers can begin to adopt reCommerce behavior as a way to cost effectively upgrade consumer electronics in time for the holiday season and beyond."

Every item Gazelle receives during the trade-in transaction is hand inspected by a trained member of Gazelle's gadget lab team. During this process, Gazelle will confirm the item's value and will remove and destroy any customer personal information remaining on the device. Payment to participants, in the form of Staples eGift Card credit, will be determined by the type of product, its age and condition. eGift cards will be sent within approximately seven days of an item being received.

To learn more about Staples commitment to sustainability, please visit www.staples.com/environment.

ABOUT STAPLES

Staples is the world's largest office products company and a trusted source for office solutions. The company provides products, services and expertise in office supplies, copy & print, technology, facilities and breakroom, and furniture. Staples invented the office superstore concept in 1986 and now has annual sales of $25 billion, ranking second in the world in eCommerce sales. With 90,000 associates worldwide, Staples operates in 26 countries throughout North and South America, Europe, Asia and Australia, making it easy for businesses of all sizes, and consumers. The company is headquartered outside Boston. More information about Staples (Nasdaq: SPLS) is available at www.staples.com/media.

Follow Staples on Twitter at http://www.twitter.com/staples and on Facebook at http://www.facebook.com/staples.

ABOUT GAZELLE

Gazelle (www.gazelle.com), a service of Second Rotation, Inc., provides the easiest, fastest and safest way for consumers to get cash for their unwanted electronic devices. Gazelle takes the risk and effort out of selling electronic gadgets online and provides its users with benefits such as free shipping and packaging and comprehensive identity/data removal. To date, Gazelle has helped more than 220,000 consumers trade their used gadgets to de-clutter their lives, earn quick cash and generally lead a greener lifestyle. Based in Boston, Gazelle is backed by premier venture capital firms Craton Equity Partners, Physic Ventures, Venrock Associates and RockPort Capital Partners.

SOURCE Gazelle