2014

State of the Media: Are You Thriving or Simply Surviving?

NEW YORK, April 24, 2014 /PRNewswire/ -- The news industry never rests. It's constantly shifting and adapting to the nuances of its audience. Print, broadcast, online, and social media outlets all are vying for visibility.

The Pew Research Center's Journalism Project recently published its Annual State of the News Media report, covering the changing media landscape. Despite increasing digital and social competition, the 2014 report indicated that things are looking up for some members of mainstream media:

  • The number of people tuning into local television news increased for the first time in five years.
  • Outlets are finding that social media is now helping – not hurting – their ability to reach a larger audience.

Read more about the state of the media industry on Beyond Bylines: http://bit.ly/BBpewreport  

About PR Newswire

PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content — from rich media to online video to multimedia — and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.

Media Contacts:

Caitlin Carragee
Manager, Marketing Communications
201.360.6363 
caitlin.carragee@prnewswire.com

 

 

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