Stock Market Fluctuations Don't Slow August Car Sales, Says Edmunds.com

Aug 27, 2015, 12:47 ET from Edmunds.com

SANTA MONICA, Calif., Aug. 27, 2015 /PRNewswire/ -- Edmunds.com, the premier destination for car shopping, forecasts that 1,538,958 new cars and trucks will be sold in the U.S. in August for an estimated Seasonally Adjusted Annual Rate (SAAR) of 17.4 million. The projected sales will be a 2.1 percent increase from July 2015, but a 2.8 percent decrease from August 2014.

"Sales momentum in August has been strong despite recent stock market fluctuations," said Edmunds.com Senior Analyst Jessica Caldwell.  "The fact that we will likely see a year-over-year decline in sales isn't a troubling sign because last August was a monster month that included Labor Day weekend." 


SALES VOLUME FORECAST, BY MANUFACTURER

Sales Volume

August 2015 Forecast

August 2014

July 2015

Change from August 2014

Change from July 2015

GM

269,759

272,423

272,512

-1.0%

-1.0%

Ford

225,834

221,373

222,014

2.0%

1.7%

Toyota

216,526

246,100

217,181

-12.0%

-0.3%

FCA

199,091

198,379

178,027

0.4%

11.8%

Honda

156,962

167,038

146,324

-6.0%

7.3%

Hyundai/Kia

126,930

124,670

127,324

1.8%

-0.3%

Nissan

126,334

134,388

130,872

-6.0%

-3.5%

VW/Audi

47,910

52,282

48,954

-8.4%

-2.1%

Industry

1,538,958

1,582,700

1,507,663

-2.8%

2.1%

*NOTE: August 2015 had 26 selling days, August 2014 had 27 and July 2015 had 26.

Edmunds.com estimates that retail SAAR will come in at 15.3 million vehicles in August, with fleet transactions accounting for 12.1 percent of total sales. An estimated 3.22 million used cars will be sold in August, for a SAAR of 36.8 million (compared to 3.24 million – or a SAAR of 37.1 million – used car sales in July).

MARKET SHARE FORECAST, BY MANUFACTURER

Market Share

August 2015 Forecast

August 2014

July 2015

Change from August 2014

Change from July 2015

GM

17.5%

17.2%

18.1%

0.3%

-0.5%

Ford

14.7%

14.0%

14.7%

0.7%

-0.1%

Toyota

14.1%

15.5%

14.4%

-1.5%

-0.3%

Chrysler Group

12.9%

12.5%

11.8%

0.4%

1.1%

Honda

10.2%

10.6%

9.7%

-0.4%

0.5%

Hyundai/Kia

8.2%

7.9%

8.4%

0.4%

-0.2%

Nissan

8.2%

8.5%

8.7%

-0.3%

-0.5%

VW/Audi

3.1%

3.3%

3.2%

-0.2%

-0.1%

More insight into recent auto industry trends can be found in Edmunds.com's Industry Center at http://www.edmunds.com/industry-center/.

About Edmunds.com, Inc.
Car-buying platform Edmunds.com serves 18 million visitors each month. With Edmunds.com Price Promise®, shoppers can buy smarter with instant, upfront prices for cars and trucks currently for sale at 10,000 dealer franchises across the U.S. Shoppers can browse not only dealer inventory, but also vehicle reviews, shopping tips, photos, videos and feature stories on both Edmunds' wired site and on its acclaimed mobile apps.  Regarded as one of the best places to work in Southern California, Edmunds.com was also named one of "The World's Top 10 Most Innovative Companies of 2015 in Automotive" by Fast Company. Edmunds welcomes all car-shopping questions on its free Live Help Line at 1-855-782-4711 and help@edmunds.com, via text at ED411 and on Twitter and Facebook. The company is based in Santa Monica, Calif. and has a satellite office in downtown Detroit, Mich., but you can find Edmunds from anywhere on YouTubePinterestLinkedIn, Instagram, Google+ and Flipboard.

Contact:
Jeannine Fallon/Aaron Lewis
Edmunds.com Corporate Communications
www.Edmunds.com
Media Hotline: 310-309-4900
pr@edmunds.com

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SOURCE Edmunds.com



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