Strauss Group Clarifies No Strategic Decision Made to Scale Down Green Coffee Export Operation in Brazil

TEL AVIV, Israel, March 23, 2013 /PRNewswire/ --

In clarification of the press release issued by Strauss Group, we would like to emphasize and clarify that no strategic decision was made to scale down the green coffee export operation in Brazil.

The reduction in green coffee export activity in 2012 was due to the price decrease of green coffee, the price volatility, as well as the transportation conditions which existed in 2012.

Green coffee export from Brazil has been and will be an important part of the Company coffee business and profit; in addition to the profit generated by the operation itself, the green coffee export operation generates various synergies with the other coffee operations of the Brazilian subsidiary.

For further information:

Talia Sessler
Director of Investor Relations
Strauss Group Ltd.

Osnat Golan
VP Communications & Digital, Spokesperson
Strauss Group Ltd.
Gil Messing
External Communications Director
Strauss Group Ltd.

SOURCE Strauss Group Ltd

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