HOUSTON, Feb. 25, 2016 /PRNewswire/ -- SunShare, the nation's leading community solar company, recently selected The Company of Others (The Company) as its full-service agency of record. The Company, a Houston-based marketing and innovation firm, was awarded advertising, creative, media and public relations responsibilities and has begun marketing and communication efforts and planning in 2016.
"SunShare is changing the way people think about electricity and solar energy," said Al King, Chief Sales and Marketing Officer of SunShare. "We're thrilled for our new partnership with The Company of Others as we continue to grow and tell our story to communities about how easy it is to access alternative energy."
Denver-based SunShare is committed to making solar energy accessible to everyone. The company develops community solar gardens and provides the benefits to residents, business and government organizations, and low-income communities in select markets across the country. SunShare has plans for expanding access to community solar gardens in new markets in the coming year.
"SunShare is an innovator. By redefining how people can access and use solar energy, it's transforming the energy industry," said Scott Brown, President of The Company. "We share similar goals in that we want to drive innovation for our clients. I'm excited for The Company to partner with SunShare, and I'm proud of the work we've done to date, which includes print, digital and radio currently in market."
In its new role, The Company assumes creative and strategic planning services for integrated campaigns that will incorporate both traditional and digital media, as well as public relations and social media. New campaigns are expected to launch in April.
SunShare is transforming the energy industry with locally-generated community solar power. Anyone can choose to subscribe to SunShare's solar farms while their utility continues delivering their energy. SunShare customers simply receive credits on their utility bills which protect them from rising electricity rates. Our team is driving innovation and making solar an easy choice. As one of the nation's first community solar companies, we have enabled hundreds of citizens, businesses and organizations to play a part in creating a cleaner, better future. Learn more at www.mysunshare.com.
About The Company of Others
The Company of Others is a marketing and business innovation firm. We anticipate where customers are heading and work with companies to connect their product offering, operations, marketing, sales initiatives, corporate culture and brand with that future. Our product is the opportunity for a business to lead and the strategy and building blocks to get there. We create future companies. More information on The Company of Others and its services is available at www.thecompany.com.
SOURCE The Company of Others