BERLIN, N.J., Sept. 9, 2013 /PRNewswire/ -- Customizable pink stretch band bracelets; make-your-own pink tie-dye shirts; pink-themed jewelry; pink and white Starbella ruffled scarves; and creative team support signs are all part of A.C. Moore's (www.acmoore.com) 2013 joint effort with the American Cancer Society Making Strides Against Breast Cancer® campaign that runs from September 8th through October 12th.
A.C. Moore customers can show their support to this cause by creating one or several pink projects, all designed to be DIY for every specific situation, event or activity. The joint program kicked off at all 140 stores on Sept. 8, with a dollar donation program at check out and then on Sept. 28, customers can participate in a free DIY bracelet project. All are invited to any A.C. Moore store from 1 p.m. to 3 p.m. on Sept. 28, to make their own on-trend pink stretch band bracelet for free, so people of all ages can show their support in the fight against breast cancer at upcoming walks and events.
"Last year, our stores collectively raised $150,000 during this brief period," said Pepe Piperno, Chairman of the Board of A.C. Moore. "We hope to continue the giving trend this year and to help we are adding fresh new project ideas so people can show their support and their creativity. The American Cancer Society is an organization that has truly made a difference in the world of so many who have fought and are continuing to fight breast cancer."
This marks the third year in a row, A.C. Moore, along with its associates and customers, are teaming up to raise funds for the American Cancer Society through A.C. Moore's "Crafting a Better World" Program. This initiative coincides with the American Cancer Society Making Strides Against Breast Cancer® campaign in October, and gives customers an opportunity to make a difference in the fight against breast cancer.
The Making Strides Against Breast Cancer program is the largest network of breast cancer awareness events in the nation, uniting nearly 300 communities to fund the fight. Making Strides walkers turn awareness into action by raising more than $60 million for the American Cancer Society each year – one dollar at a time – to save lives from breast cancer. Funds raised help the American Cancer Society provide free resources and support to the 1 in 2 women newly diagnosed with breast cancer who turn to the Society for information and help, as well as support groundbreaking research to find, prevent, treat, and cure breast cancer.
"Thanks to the support of A.C. Moore and their customers, the American Cancer Society is helping finish the fight against breast cancer," said Lin Mac Master, chief revenue and marketing officer for the American Cancer Society. "These funds will enable the Society to continue doing the most to help people with breast cancer today while working tirelessly to find cures to end the disease tomorrow."
This fundraising program is part of A.C. Moore's "Crafting a Better World" Program which helps local communities. Since its launch in 2010, the program has raised more than $1 million for not-for-profit organizations that provide services in the communities in which A.C. Moore stores operate.
About A.C. Moore
With 140 stores along the East Coast, A.C. Moore Arts & Crafts, Inc. brings families together for fun through creativity. Named by Parents Magazine as one of the top 10 places for birthday parties, A.C. Moore offers a wide range of programs to engage adults in crafting, including workshops, demonstrations and "Make & Takes." In addition to traditional craft products, A.C. Moore Arts & Crafts is also well-known for its selection of scrapbooking, jewelry, floral, yarn, art supplies, children's crafts kits and educational toys, along with ready-made frames and custom framing. To locate your local A.C. Moore Arts & Crafts, visit http://www.acmoore.com/, www.facebook.com/acmoore, twitter.com/officialacmoore and www.youtube.com/officialacmoore.
SOURCE A.C. Moore Arts & Crafts