Suzanne Somers, in Partnership with Everyday Health, Inc., Launches SexyForever.com, a Revolutionary Weight-Loss Program #1 New York Times Bestselling Author Launches Website and Book, 'Sexy Forever: How to Fight Fat After Forty'

NEW YORK, Jan. 5, 2011 /PRNewswire/ -- Everyday Health, Inc., a leading provider of online health solutions, announced today that it is partnering with one of America's most informed and passionate health care advocates, Suzanne Somers, to launch her revolutionary weight-loss plan SexyForever.com. The online plan helps women and men fight fat after 40, combat toxins, and become slim, vibrant, healthy and sexy -- forever.  Suzanne's new book, "Sexy Forever: How to Fight Fat After Forty" was released December 28, 2010 (Crown Archetype; $25.99 hardcover) and the personalized online plan is available now at SexyForever.com.

(Photo: http://photos.prnewswire.com/prnh/20110105/NY25462 )

"SexyForever.com is the online home for my latest book, Sexy Forever. Never before has weight loss after 40 been made this easy. This fully interactive site combines all the features I have always wanted to offer," said Suzanne.

Suzanne's Sexy Forever plan, which joins the prestigious Everyday Health portfolio of sites, provides online members with customized and step-by-step information, support, and the tools they need to make Suzanne's plan even easier to follow so they can reach their goals. This is a subscription program that guides members through Suzanne's three-phase weight-loss program. Users are provided with delicious recipes and cooking tips developed in Suzanne's Malibu kitchen, customized daily meal plans with printable shopping lists, 24/7 tools to track progress, plus Suzanne Somers' daily newsletter with motivational advice, healthy eating and detoxification tips, news and everything members need to stay Sexy Forever

Suzanne has done the research to solve her own body issue problems — especially as her weight first crept up on her in her 40s. Once she understood and then addressed her hormonal issues, she lost the necessary pounds and thought she was on top of it for life. Then, several years later, she experienced the "toxicity" wake-up call when she was diagnosed with breast cancer and decided to embrace organic foods, rid her home of chemical-laden household products, and eliminate stressors that were weakening her. For Sexy Forever, Suzanne has interviewed numerous weight loss specialists, medical experts, nutritionists, and allergists.  One key discovery? Suzanne came to understand that food allergies and intolerances also affect our weight; as a result, she took a simple test revealing that she has an intolerance to eggs.  She took them off the menu and dropped 12 pounds in two weeks.  Consumers can learn more about their toxic burden, potential food sensitivities, and hormone imbalances by taking Suzanne's free, 'Sexy IQ' quiz at SexyForever.com.

"I've been in the weight-loss business a long time," Suzanne continued. "SexyForever.com will include what my followers have been asking for:  

  • Meal plans where you can easily cycle through choices
  • A comprehensive recipe index for delicious yet healthful recipes
  • Shopping lists
  • Nutritional guidance
  • Easy exercise regimes
  • Advice on health and hormones
  • Daily coaching
  • Community support
  • Products that make it faster and easier to lose weight

"This site has it all. SexyForever.com provides a robust online community experience that is personalized for users' needs and responsive to their interests," explains Suzanne.  "It has everything you need to know about my scientifically designed weight-loss program, including diagnostic tools to help you uncover your hidden obstacles to losing weight with an easy and effective plan to help you blow past them. For women and men over 40, SexyForever.com is a one-stop shop for support and cutting-edge information on restoring our bodies and keeping weight off to be absolutely sexy — forever."

"Suzanne has been directly involved in every aspect of development of the site and we're sure her current followers and fans — as well as millions of new ones — will both enjoy and benefit from the Sexy Forever program. As Suzanne has told us, 'this is not another diet, this is the way to live,'" said Mike Keriakos, President and Co-Founder of Everyday Health.  "Suzanne is a health pioneer in every sense, which is why we're excited to bring her new weight-loss program online as a part of the Everyday Health portfolio."

Get started by taking the 'Sexy IQ' test at SexyForever.com. 

About Suzanne Somers

Suzanne Somers is one of America's most popular and beloved personalities.  In a multifaceted career that has spanned nearly three decades, she has achieved extraordinary success as an actress, singer, comedienne, New York Times bestselling author, entrepreneur and lecturer. A savvy businesswoman, Suzanne has created a highly successful and extensive branded product line including food, cook's tools, and beauty, fashion, jewelry and fitness products.  The recipient of numerous awards, Suzanne has her own Star on the Hollywood Walk of Fame; received the Humanitarian Award from the National Council on Alcoholism and the Distinguished Achievement in Public Service Award from the U.S. Department of Health and Human Services; and is a sought-after speaker and lecturer.  For more information, visit www.SuzanneSomers.com.

About Everyday Health, Inc.

Everyday Health is a leading provider of health solutions. The company provides consumers, healthcare professionals, and brands with content and advertising-based services across a broad portfolio of over 25 websites that span the health spectrum – from lifestyle offerings in pregnancy, diet and fitness to in-depth medical content for condition prevention and management. With over 27 million unique users each month (source: comScore), Everyday Health offers users the tools, community, and expert advice they need to live healthier, every day. 

Everyday Health was founded in 2002 by CEO, Ben Wolin, and President, Mike Keriakos and investors include Foundation Capital, NeoCarta Ventures, Revolution, Rho Ventures, Scale Venture Partners, Technology Crossover Ventures and Village Ventures.

SOURCE Everyday Health, Inc.



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