Synqera Enters U.S. Market; Plans to Hire Up to 15 Employees in New York City for U.S. Headquarters

NEW YORK, April 25, 2013 /PRNewswire/ -- Synqera, a technology startup that uses big data to bring a personalized digital experience to the physical retail store, will open its first U.S. office in New York City. Originally founded in Saint-Petersburg, Russia, Synqera's U.S. expansion includes plans to hire up to 15 employees in the areas of accounting and business development. Synqera plans to open its second U.S. office on the West Coast by the end of 2014.

Synqera develops technologies that bring the personalized online shopping experience to physical retail stores, creating a more compelling in-store experience for consumers and greater customer loyalty and increased sales opportunities for retailers.

"We see a huge opportunity to help physical retail stores eliminate the showrooming challenge by using big data-driven customization programs to create the type of personalized, loyalty driven experience consumers see online in the physical retail store," said Filipp Shubin, Synqera COO. "New York, as a global hub of retail technology and marketing, offers the resources and diversity we need to really break through."

Synqera's U.S. Director of Business Development Michael Mamontlivi will spearhead launch efforts beginning this spring for the New York office. Mamontlivi brings expertise leading national strategic business development projects in the retail sector with his most recent experience at Unified Payments/Net Element.

The U.S. Synqera headquarters is located at 77 Water Street, New York, NY, 10005. For more information, please visit Synqera online at Synqera.com, Facebook, and Twitter.

About Synqera

Synqera, an innovative technology company, was founded in 2010 by one of Russia's most respected technology entrepreneurs, Kirill Gorynya. With his team of developers led by start-up specialist Filipp Shubin, the company's first product, Simplate, was created. It was launched in 2012 in Europe and in 2013 in the United States. Simplate provides a new concept of real-time business-to-customer media communications. Synqera is headquartered in Saint-Petersburg, Russia.

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SOURCE Synqera