The idea emerged in an agency Slack conversation, noting that stocks fell immediately after a negative tweet from then President-elect Trump. "It kind of took on a life of its own from there. By the end of the day we'd outlined the basic concept and set to work on building an automated trading platform," noted T3's Chief Technology Officer, Nelan Schwartz. "A day later, we had a working bot making use of Twitter's Firehose API, Indico for sentiment analysis, Clearbit to pull in relevant company information—including the stock ticker, Google Finance for current and historical stock performance, and E-Trade to execute the actual trade."
The bot, named "Trump and Dump," evaluates the president's tweets mentioning publicly traded companies and analyzes the sentiment, in a span of milliseconds. If negative, the bot will short the stock immediately before it tanks, send an alert of the action via Slack, and then donate the profits to the ASPCA.
"We've been using artificial intelligence to build bots, monitor social media experiences, and engineer engaging applications," said Ben Gaddis, President of T3. "This project seemed like a natural progression—and who doesn't love puppies?"
Ranked by Forrester as a top global innovation agency, T3 helps clients build Useful Brands™. Founded in 1989, it is one of the largest independent agencies in the country. T3 supports clients including Allstate, UPS, 7-Eleven, Capital One, Pizza Hut and Staples from offices in Austin, New York, San Francisco and Atlanta.
For More Information, Contact:
Madison Hamilton, T3 Public Relations
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