Talking Rain Beverage Company® And SPARKLING ICE® Team Up With Seattle Seahawks

Beverage Brands Reach New Heights, Announcing Partnership via Elaborate Sky Diving Stunt

Aug 19, 2015, 15:29 ET from Talking Rain Beverage Company

PRESTON, Wash., Aug. 19, 2015 /PRNewswire/ -- Talking Rain Beverage Company®, the makers of SPARKLING ICE®, is pleased to announce today a partnership with hometown team, the Seattle Seahawks. Talking Rain and SPARKLING ICE will align with the Seattle Seahawks as the exclusive sparkling water sponsors of the NFL team. The multi-year partnership will feature co-branded Seahawks Talking Rain and SPARKLING ICE products, on-premise and off-premise advertising and retail availability and distribution.

Joined by Marcus Trufant, former Seahawks cornerback and hometown favorite, Talking Rain kicked off the partnership today during the Seahawks Training Camp at the Virginia Mason Athletic Center. In front of nearly 2,600 attendees, Trufant fearlessly leapt out of a SPARKLING ICE branded airplane, landing amidst Seahawks trainees to announce the collaboration. Attendees were gifted with samples of the new Talking Rain, SPARKLING ICE and Seattle Seahawks co-branded products.

"When creating a partnership for Talking Rain and SPARKLING ICE, the Seattle Seahawks, was a natural fit," said Kevin Klock, President and CEO of Talking Rain Beverage Company. "As a company with strong ties to our community, the opportunity to collaborate is truly an exciting endeavor. We're honored to be partnered with such a hard-working and passionate team on and off the field."

As a way to honor loyal Seahawks fans, also known as "The 12s", SPARKLING ICE will launch a custom variety 12-pack, which will feature Seattle Seahawks branding on the packaging. Talking Rain's Sparkling Mountain Spring Water will also showcase the team's branding on the Natural and Lemon Lime flavors. These custom offerings will be available at select retailers in Washington State, starting August 31st.

Through an exciting addition to the collaboration, Talking Rain and SPARKLING ICE will participate in text to win promotions with 710 AM ESPN Seattle's "Seahawks Weekly" radio show, offering a pair of tickets to fans for every home game during the 2015/2016 season. "Seahawks Weekly" will also work with SPARKLING ICE to give away "Tailgate Essentials Packs" on-air, including a SPARKLING ICE 12-pack, a $50 Retailers Gift Card, and SPARKLING ICE / Seattle Seahawks branded merchandise.

"Talking Rain is a Seattle-based company with a deep commitment to the community," said Seahawks President Peter McLoughlin. "We are excited to offer our fans multiple Talking Rain and SPARKLING ICE beverage options at CenturyLink Field."

For more information about Talking Rain Beverage Company and SPARKLING ICE, visit www.talkingrain.com and www.sparklingice.com.  For more information about the Seattle Seahawks, visit www.seahawks.com

Stunt performed by Larry Yount (tandem skydiver) and Luke Aikins (videographer/skydiver), presented by Rezin Sports Marketing.

For video of today's on-field announcement, visit: https://youtu.be/xfkrVZ_aXtw.

About Talking Rain Beverage Company
The Talking Rain family of beverages includes thirst-quenching product lines: SPARKLING ICE, Talking Rain Fusions™, Talking Rain Mountain Spring Water and Talking Rain Sparkling Essence Water, all of which are created to refresh the body and renew the mind. For 28 years, Talking Rain has stayed true to its vision and its commitment to community by continually creating great tasting, refreshing beverages. For more information, visit www.talkingrain.com

About SPARKLING ICE® Beverages  
SPARKLING ICE combines sparkling water, natural flavors, fruit juice, vitamins and antioxidants to offer a great tasting lightly carbonated beverage all without the calories. SPARKLING ICE is the Bold Side of Water, offering a bold, flavored, lightly-carbonated beverage that appeals to all age groups. Available in eleven refreshing flavors: Black Raspberry, Orange Mango, Pink Grapefruit, Kiwi Strawberry, Coconut Pineapple, Pomegranate Blueberry, Peach Nectarine, Lemon Lime, Crisp Apple and new in 2014 Cherry Limeade and Strawberry Watermelon. SPARKLING ICE Lemonades®, launched in 2013, are available in six refreshing flavors: Classic Lemonade, Strawberry Lemonade, Raspberry Lemonade, Lemonade with Tea, and new in 2014, Peach Lemonade and Mango Lemonade.  SPARKLING ICE Teas launched nationally in 2015 and include Raspberry Tea, Lemon Tea, and Peach Tea flavors. SPARKLING ICE can be found in retailers nationwide. SPARKLING ICE is part of the Talking Rain family of beverages, and retails for $1.19-$1.29. To locate SPARKLING ICE visit www.sparklingice.com.

About Seattle Seahawks
The Seattle Seahawks joined the National Football League (NFL) in 1976 as an expansion team. The Seahawks have won eight division titles and two conference championships. They are the only team to have played in both the American Football Conference (AFC) and the National Football Conference (NFC) championship games. Seattle has appeared in three Super Bowls – Super Bowl XL, Super Bowl XLVIII, and Super Bowl XLIX. The Seahawks defeated the Denver Broncos, 43-8, in Super Bowl XLVIII to win their first title. The team plays at CenturyLink Field in downtown Seattle and is owned by local businessman, investor, and philanthropist Paul Allen.

About Rezin Sports Marketing
Rezin Sports Marketing was founded in 2008 by Peter Moran, President of the Company. Specializes in Athlete Management and Athlete Marketing...and also works on unique experiential projects. Current clients include Marcus Trufant, Marshawn Lynch, Kasey Keller, Justin Forsett, Brad Evans, Josh Brown and others. Rezin Sports Marketing main goal is to provide a point of difference in the traditional athlete marketing space.

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SOURCE Talking Rain Beverage Company



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