SCOTTSDALE, Ariz., Jan 18, 2017 /PRNewswire/ -- Taylor Morrison Home Corporation ("Taylor Morrison," NYSE: TMHC), a leading national homebuilder and developer, today announced that it has been recognized as America's Most Trusted™ Home Builder by Lifestory Research.
This is the second consecutive year Taylor Morrison has been granted this coveted award, which is based on the opinions of more than 31,000 home shoppers actively looking for a new home in the top housing markets in the United States. The study, now in its fifth year, aims to understand how trust impacts consumers' evaluations of builder brands.
"Relationships and trust are the foundation of success for any business," said Taylor Morrison President and CEO, Sheryl Palmer. "Every day we strive to provide our customers with the resources and support to help them make an educated decision about their most important investment. This repeated recognition as America's Most Trusted™ Home Builder is a true testament to that work and a direct correlation to the caliber of people who make up our stellar team. I'm so proud of this achievement."
Lifestory Research, a national independent market research firm focused on consumers and their homes, said Taylor Morrison produced the highest numerical score in the United States in the study. Proprietary study results are based on experiences and perceptions of consumers surveyed between January and December 2016. For study details, go to www.lifestoryresearch.com.
About Taylor Morrison
Taylor Morrison Home Corporation (NYSE: TMHC) is a leading national homebuilder and developer that has been recognized as the 2016 and 2017 America's Most Trusted™ Home Builder by Lifestory Research. Based in Scottsdale, Arizona we operate under two well-established brands, Taylor Morrison and Darling Homes. We serve a wide array of consumer groups from coast to coast, including first-time, move-up, luxury, and 55 plus buyers. In Texas, Darling Homes builds communities with a focus on individuality and custom detail while delivering on the Taylor Morrison standard of excellence.
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SOURCE Taylor Morrison