TBWA Digital Arts Network Los Angeles Appoints James McKenna as Creative Director
LOS ANGELES, Aug. 29, 2013 /PRNewswire/ -- TBWA's Digital Arts Network (DAN) Los Angeles today announced the appointment of James McKenna to the role of Creative Director. Reporting to Group Creative Director, Fabio Costa, James will work across the existing DAN LA client base, which includes Nissan, Infiniti, Energizer and Hillshire Brands.
Jason Clement, Executive Director of DAN LA, commented: "We're really excited about our new model for digital with DAN, and that model requires new types of creative talent. James' integrated experience and strategic, cross-channel thinking make him a perfect fit for what we are building for our clients here at DAN LA."
With over twelve years experience in the digital space, James joins DAN LA from 72andSunny, where he worked on the Google account. Prior to 72andSunny, James freelanced and worked with a number of agencies on accounts including Sony, Coca-Cola, BMW, AT&T and T-Mobile. He has also experience client side, holding the position of ACD Global Creative Solutions for Microsoft.
James McKenna commenting on his appointment said: "It's an exciting time to be joining DAN LA. I look forward to working with the talented folks here to create engaging, meaningful experiences for our clients, and further grow DAN's footprint as a leader in the digital space."
About Digital Arts Network
Digital Arts Network Los Angeles (DAN LA) was formed in July 2012 and is made up of over 100 digital specialists working with clients including Energizer, Hillshire Brands, Infiniti and Nissan. It is part of the TBWA LA Group, which includes TBWA\Chiat\Day Los Angeles (www.tbwachiatdayla.com.)
TBWA's Digital Arts Network (www.digitalartsnetwork.com), is a global network of over 700 people operating in 19 offices across the Americas, Africa and the Middle East, Asia-Pacific and Europe. The core competencies of the Digital Arts Network include creative technology, UX, e-commerce, social media, content, mobile, IP and platforms, analytics, search, audience behavior and production. Digital Arts Network is headquartered in New York and is part of TBWA Worldwide.
About TBWA Worldwide
TBWA Worldwide (www.tbwa.com) creates Disruptive Ideas expressed through Media Arts for global clients, including ABSOLUT, Accenture, adidas, Apple, Energizer, Four Seasons, GSK, Henkel, Infiniti, McDonald's, Michelin, Nissan, Pernod Ricard, Pfizer, Roche, Standard Chartered Bank and Singapore Airlines. TBWA is ranked as a Top 10 worldwide advertising agency and was recognized by Advertising Age in 2010 as the "Best International Network of the Decade." TBWA has 274 offices in 100 countries and over 11,000 employees worldwide.
About Omnicom Group Inc.
TBWA is part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com), a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
SOURCE TBWA Worldwide