CHARLOTTE, N.C., Sept. 13, 2016 /PRNewswire/ -- Technekes, a marketing technology company headquartered in Charlotte and Silver level member of Oracle PartnerNetwork (OPN), has joined the Oracle Marketing Cloud as a partner. Technekes' B2B marketing automation service team integrates and executes cross-channel campaigns for marketing and sales. Working closely with Oracle Marketing Cloud, Oracle Data Management Platform (DMP), Oracle Maxymiser and other platforms, Technekes has also expanded its team to provide additional services to current and new customers.
"Working closely with Oracle enables us to have great conversations as we expand our footprint into new and larger opportunities," said Steve Amedio, president and COO at Technekes. "In particular, we see great alignment with Oracle Marketing Cloud, making it easy to customize, integrate and deploy campaigns for our B2B clients."
Cross-channel marketing can allow businesses to reach the right person with the right message at the right time, by drawing on a variety of marketing channels, including direct mail, email, telephone, mobile messaging, online service and social media.
"Formalizing our marketing automation service by collaborating with Oracle Marketing Cloud allows us to enhance the cross-channel campaigns we provide for our B2B clients," said Amedio. "This alignment will benefit all three parties – clients, Oracle and Technekes – and we look forward to working together."
A technology-driven B2B marketing company providing demand generation, marketing and sales technologies, teleservices, and incentive solutions, Technekes delivers measurable and profitable growth for agriculture, healthcare, and manufacturing companies throughout North America. For more information, visit www.technekes.com.
About Oracle PartnerNetwork
Oracle PartnerNetwork (OPN) is Oracle's partner program that provides partners with a differentiated advantage to develop, sell and implement Oracle solutions. OPN offers resources to train and support specialized knowledge of Oracle's products and solutions and has evolved to recognize Oracle's growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to be recognized and rewarded for their investment in Oracle Cloud. Partners engaging with Oracle will be able to differentiate their Oracle Cloud expertise and success with customers through the OPN Cloud program – an innovative program that complements existing OPN program levels with tiers of recognition and progressive benefits for partners working with Oracle Cloud. To find out more visit: http://www.oracle.com/partners.
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