Ten-X Launches The Real Estate Industry's First End-To-End Online Transaction Platform At SXSW® Interactive

Ten-X Homes empowers consumers and real estate agents to safely and easily buy and sell homes online using any desktop, tablet or smartphone.

Mar 10, 2016, 09:00 ET from Ten-X

IRVINE and SILICON VALLEY, Calif., March 10, 2016 /PRNewswire/ -- Ten-X (formerly Auction.com), the nation's leading online real estate marketplace, today announced that it will launch Ten-X Homes, its new transaction platform created especially for buying and selling move-in ready homes, at the South By Southwest® (SXSW) Interactive Festival, which opens Friday, March 11th. The new platform provides consumers and real estate professionals with enhanced flexibility, control and simplicity, and is optimized for use on desktops, tablets and smartphones. Representatives from the company, which is a major sponsor of SXSW Interactive, will be on hand to discuss the new platform and demonstrate its groundbreaking functionality.

Ten-X Homes will empower consumers - on their own, or with the help of a real estate agent - to do everything involved in the process of buying and selling a home. Users will be able to search for homes, or easily create their own property listings, negotiate prices and terms, manage offers and complete sales transactions all online.

At launch, hundreds of homes will be available for purchase nationally from a wide range of sellers including banks, investors, institutions, home builders and realtors - all of which will be listed by an agent and offer a broker's co-op.  Additionally, home owners will be able to create their own listings on the Ten-X Homes platform initially in four markets: Dallas, Miami, Phoenix and Denver.

"Real estate is moving online. Over ninety percent of home purchases include searches on websites like Zillow and Trulia," said Jason Allnutt, General Manager of Ten-X's residential real estate business unit. "Ten-X works with those companies to offer the only true end-to-end online transaction process - from the listing and searching phase through the close of escrow - empowering buyers, sellers and their agents with a safe, simple transparent way to buy and sell real estate."

Ten-X Homes streamlines the negotiation process by enabling buyers and sellers to submit, accept and reject counteroffers easily and with complete transparency. At any given time, a buyer, seller, agent, title or escrow officer, or lender can securely log in and use Ten-X's proprietary Transaction Manager feature to complete their tasks online and see when the sale is expected to close.  

Ten-X Homes allows sellers, or their agents to:

  • List their home anytime, on any device using a Self List tool that walks them through the process step by step to add in amenities, photos, descriptions and listing terms
  • Set their preferred list terms
  • Easily view and compare offers side-by-side on a Seller Dashboard
  • Negotiate with a buyer completely online utilizing Ten-X Negotiator, using all of the key terms required to consummate a contract
  • Complete all transaction tasks online - and see exactly where the sale is in the process and what still needs to be done using Ten-X Transaction Manager

Ten-X Homes allows buyers to:

  • Browse properties from all over the U.S. by state and city
  • Submit offers directly to the seller online
  • Easily track offers, listing updates and new homes that meet their criteria using a Buyer Dashboard
  • Complete all transaction tasks online - and see exactly where the sale is in the process and what still needs to be done using Ten-X Transaction Manager

While the launch of Ten-X Homes signals Ten-X's entry into the consumer home buying market, the company has a long history of real estate industry leadership and proven success in making online transactions simple, transparent and efficient for buyers, sellers and real estate professionals alike. Since being founded in 2007, the company has completed more than 200,000 transactions, and sold more than $37 billion in residential and commercial real estate.

"There is an enormous opportunity to garner a significant share of the $1.1 Trillion residential real estate market by delivering an easier, more transparent, complete end-to-end online solution that appeals to the consumer market," said Ten-X CEO Tim Morse. "Ten-X offers a proven platform, a simplified process, and the information and tools needed for everyone to confidently buy and sell real estate online - whenever they want to and from wherever they are."

Buyers, sellers and real estate agents can visit www.Ten-X.com for more information.

About Ten-X

Ten-X (formerly Auction.com) is the nation's leading online real estate marketplace, having sold 200,000+ residential and commercial properties totaling more than $37 billion since 2007. Leveraging desktop and mobile technology, Ten-X allows people to safely and easily complete real estate transactions entirely online.

Ten-X empowers consumers, investors and real estate professionals with unprecedented levels of flexibility, control and simplicity - and the convenience of buying and selling properties whenever they want and from wherever they are. As real estate continues to move online, Ten-X is uniquely positioned to be at the forefront of this dramatic behavioral shift.

Ten-X is headquartered in Irvine and Silicon Valley, Calif., and has offices in key markets nationwide. Investors in the company include Google Capital and Stone Point Capital. For more information, visit Ten-X.com.

About SXSW Interactive

The 23rd annual SXSW Interactive Festival returns to Austin from Friday, March 11 through Tuesday, March 15. An incubator of cutting-edge technologies and digital creativity, the 2016 event features five days of compelling presentations and panels from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders and an unbeatable lineup of special programs showcasing the best new websites, video games and startup ideas the community has to offer. From hands-on training to big-picture analysis of the future, SXSW Interactive has become the place to discover the technology of tomorrow today.

Join us in March 2016 for the sessions, the networking, the special events, the 18th Annual SXSW Interactive Innovation Awards, SXSW Accelerator®, the SXSW Gaming Expo, the SXSW Trade Show, the SX Health & MedTech Expo, SX Create, The Job Market, cross-industry conversations with attendees from SXSW Film and SXSW Music, and, most of all, the unforgettable inspirational experiences that only SXSW can deliver.

SXSW Interactive 2016 is sponsored by Esurance, Mazda, Monster Energy, Capital One, Bud Light, Deloitte Digital, McDonald's, Ten-X, United Airlines, Samsung and The Austin Chronicle.

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