The American Business Awards Recognize Lattice Engines' Innovation
Big Data for Sales innovator receives Bronze Stevie Award for Most Innovative Technology Company of the Year
SAN MATEO, Calif., Sept. 27, 2012 /PRNewswire/ -- Lattice Engines, the pioneer in Big Data for Sales, today announced that it has received a Bronze Stevie Award in the 2012 American Business Awards for Most Innovative Technology Company of the Year (up to 2,500 employees). In 2011, Lattice won the Business Innovation of the Year Award by the American Business Awards.
Lattice's recognition by the nation's premier business awards program signifies its leadership in the market as one of the fastest growing and most innovative technology companies of the year. Lattice salesPRISM, the world's first Big Data for Sales platform, is in use today by more than 50,000 sales professionals around the world. It is unique in its ability to combine internal, external and social data with analytics and real-time delivery to alert sales and marketing organizations to customer patterns and trigger events wherever they are so they can sell to the most receptive customers at the optimal time. This empowers sales and marketing with new, dynamic insights and more intelligent targeting.
This latest award follows recent industry accolades for Lattice's Big Data for Sales technology including being named a 2012 CRM Rising Star by CRM magazine, and as one of the OnDemand Top 100 winners by AlwaysOn.
Comments on the News:
"Through the power of Big Data, we enable our customers to capitalize on the next generation of sales and marketing technology that provides new customer insights and fuels revenue growth," said Shashi Upadhyay, CEO of Lattice Engines. "Innovation is the driving force behind our vision for Big Data for Sales. We're honored to be recognized for our technology innovation."
About the American Business Awards
- The American Business Awards are the nation's premier business awards program. All organizations operating in the U.S. are eligible to submit nominations.
- More than 3,000 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories.
- Finalists were chosen by more than 140 business professionals nationwide during preliminary judging in April and May. More than 150 members of 10 specialized judging committees determined Stevie Award placements from among the Finalists during final judging.
- To view the full list of Stevie Award winners, please visit: www.stevieawards.com/aba.
About Lattice Engines
Lattice Engines is revolutionizing sales by harnessing big data to develop the most informed sales pros, engaging the most receptive customers in the most compelling ways. The company's big data analytics platform, salesPRISM, delivers real-time, actionable, account-specific insight directly to sales reps via CRM, email, or mobile devices. Fortune 5000 companies rely on Lattice Engines to generate more pipeline opportunity and close more deals, improving sales performance by 15 percent or more. Lattice Engines is privately held and backed by Sequoia Capital with headquarters in San Mateo, CA. Learn more at www.lattice-engines.com and follow @Lattice_Engines.
SOURCE Lattice Engines
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